77,154 Articles

Can Bad Press Boost Your Brand

There is an inspiring lesson marketers can learn from the various episodes of crisis throughout the history of business: negative publicity can actually boost your credibility and thus, corporate image and brand; elegantly admit mistakes and claim fu...

Marketing  marketing image corporate company public such
What Happened Troubleshooting Poor Response from Ad Campaigns

Too many small business owners today run ad campaigns that get little to no results, and they have no idea why. When you have the knowledge to troubleshoot the poor responses, you also have the knowledge to make the needed changes so that - next time...

Marketing  marketing response rate sales action
Attract More Buyers to your Product Use Metaphors

Surprise your potential buyers. Give them chocolate frosting! After we entered school we had a lot to learn. We left the sand box, the nap, and the all day playing with our imagination. No wonder we have lost touch with our original, playful, creativ...

Marketing  marketing iaposm metaphor feeling them
Turning Problems Into Profits And Solutions Into Sales

TURNING PROBLEMS INTO PROFITS AND SOLUTIONS INTO SALES!By Noel PeeblesPeople don’t buy products or services - they buy solutions to problems. They buy what those products or services will do for them. People don’t want you to sell them something....

Marketing  marketing buying problem theyre
Expiration Dates Online

Online, you have to sell your product immediately. You can'tcount on your visitors coming back to your website when theyhave more money or more time. If you have a sales letter foryour product they will read it once and only if you'relucky....

Marketing  marketing expiration offer dates date
Motivation, Your Core Resource

Your motivation is one of the core resources you have to accomplish all the things you want to achieve.Let us get one thing clear though before we handle this resource called motivation.You may have listened to people who refer to themselves as &apos...

Self Improvement And Motivation  self improvement motivation success metaphors will
How to overcome negetivitiy in your life

A positive attitude may not solve all your problems, but it will annoy enough people to make it worth the effort.A strong positive mental attitude will create more miracles than any wonder drug.Human beings, by changing the inner attitudes of their m...

Self Improvement And Motivation  self improvement motivation life positive negative thoughts
Love is Good!

Love is Good!But is it Blind?Will Love visit Us?Or will it Blow away?I'm so fed up of looking!For Love!Do you feel that way?Shall we say for TodayThough!That Love is Good!The Sadness has Passed at Last!With this New Lovethat we have.So Shall we ...

Self Improvement And Motivation  self improvement motivation love lastpassed
MY CAREER IS IN THE DOLDRUMS…Do I need a Coach or a Therapist

MY CAREER IS IN THE DOLDRUMS…Do I need a Coach or a Therapist? By Nina HamIs Monday the worst day of your week? Can you hardly remember when you enjoyed going to work? Do friends ask why you seem so down? Maybe this has been going on awhile, and yo...

Self Improvement And Motivation  self improvement motivation coaching coach helpself
7 Secrets To High Performance Thinking - Part 7

The first six secrets were the blocks building up tothe real secret behind high performance thinking.High performance thinkers recognize the awesome powerof their subconscious mind.RelaxationVisualizationAutosuggestionGoal SettingWhole-Brained Thinki...

Self Improvement And Motivation  self improvement motivation power subconscious performance designed mind