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This may comes as a surprise to you but, if you're using popups on your website (which you should), then chances are you're using them all wrong. Almost everybody is.Did you know, for example, that top marketers are using HIDDEN techniques ...
Marketing marketing popup pressure popups visitor siteNeed to build brand awareness in an over-communicated market? Consider using a tagline. A snappy tagline tied to your firm’s Unique Selling Proposition (USP) can answer the prospect’s question "Why you, not your competition?" before they even ask...
Marketing marketing tagline taglines finalists bothIs your business suffering? Can't seem to get noticed by the search engines? You might want to work on your Link Popularity. If you've ever taken the time out to analyze other top ranking pages you would have noticed that they tend to have...
Marketing marketing link links content enginesIs Your Yellow Pages Ad Putting Cash in Your Pocket... or Sucking Cash Out? by: Alan Saltz Any idea? It’s a question that more than a few Yellow Page advertisers ponder. If you are currently spending money every month to run an ad in your loca...
Marketing marketing yellow pages advertisersIf you've done any ezine advertising for a while, especially free ads, sooner or later you may receive something like this from the publisher, "Your ad is scheduled to appear in the Oct.15 issue."Now you're thinking that this can't be,...
Marketing marketing friday itaposs weekPerception … What Are Your Patients REALLY Hearing? by: Livvie Matthews Never underestimate the power of perception! Perception plays a major part in what is actually said -vs- how it is heard. And to patients...perception is reality! For exa...
Marketing marketing patient practice time appointment patientsBreaking The Voice Mail Barrier by: C.J. Hayden Even if you never place a cold call, you still have to reach people by phone. That customer who was so interested last month never called you back, and now you must call her. You call once, twice, ...
Marketing marketing mail calling voice callasons Why Headlines Are Crucial To Your Website's Success by: Robert Boduch Without a powerful headline, your message stands little chance of being noticed in an increasingly competitive marketplace. If your headline doesn't capture at...
Marketing marketing headlines headline prospects attention messageting Effective Opt-in E-Mail Campaigns by: Lee Traupel It's been said before, but important to re-emphasize, e-mail is the "killer application" of the information age. According to the latest Forrester Research numbers, the permission based...
Marketing marketing mail message content campaignBy grouping and mapping out the relationships you have with your customers, you can do more to finding profit centers in your business than anything else. This exercise will go a long way to demonstrate to you that not all customers are created equal...
Marketing marketing customers customer chain supply information