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TiVo, the poster child of technological advancement for companies like Direct TV, is really nothing more than a middle-aged woman in a designer dress - with plastic surgery. The technology behind TiVo is really just a tweaked DVR, or digital video re...
Marketing marketing tivo direct video name likeThe number one requirement, whether you are a business owneror an employee, is to be able to say what you do, and say itwith influencing results. Through testing, I have seen,experienced, and received feedback that an elevator speechno longer works. ...
Marketing marketing declarative firecracker peopleWe see it happen every day. People giving up before they should. Why? There are as many excuses as there are quitters.Yup, I said excuses. What is the difference between excusesand reasons?Excuses are only justification for giving up. You have letyou...
Marketing marketing failed donapost excusesWhen you marry a "southern girl" (like I did) you learn abrand new vocabulary! I heard an interesting phrasefrom my "southern born" wife. Commenting on a man who lefthis wife for a "younger woman," Jeana said: "That womandoesn't love him! She&ap...
Marketing marketing donapost daddy business sugar theseReferral marketing is one of the most effective techniquesfor creating steady streams of prospects and clients.Anyone who has been in business for any length of time haslearned to appreciate the value of getting referrals due tothese important reason...
Marketing marketing referral business referrals clientsWhen first going into malls across the country, Chick-Fil-Asandwich shops probably did more for business by handing out freechicken samples than anything else. Who could resist a chunk offried white chicken meat, lightly coated, offered to you on ato...
Marketing marketing chocolate people company business tastedAre You a Runaway Bride?By Jeff NeilDid you see the movie "Runaway Bride"? If you didn`t, ordon`t completely remember, let me bring you up to speed.Runaway Bride is a story about Maggie. Now Maggie was anintelligent woman, in her thirties, but confus...
Marketing marketing maggie program perfectDocumenting and exploring the communications you have with your customers can reveal opportunities for selling and educating them that may not have been apparent previously. It is important to understand the terms that are being used here because the...
Marketing marketing customer interaction elements threeWhen you’re in your favorite malls or the nearest department stores, you will always see those gents and ladies, usually in their white shirts and jeans, who carry these loads of paper. They will normally go after you and give you one or two pieces...
Marketing marketing printing flyers papersPromotional Magnets: Promotion that Sticks by: Cindy Carrera Some people are happy with just a business card. For others it's not enough to be glanced at once and packed away. They want to be attached to something that you have to open in o...
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