2,437 articles related to "writing"

Features vs. Benefits vs. End Results

by Karon Thackston © 2005http://www.copywritingcourse.com If you've been in the copywriting realm for very long at all, you've heard the phrase "features vs. benefits." It's a fundamental copywriting principle and driving force be...

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Writing for Dollars - How to get Started

“When you provide good information from which readers can learn and profit, people are more likely to buy your products and services.” - Heidi Richards -So just how do you get started? The first step, of course is to write the article. The second...

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Why Ezine Articles Make Me Dance

Why Ezine Articles Make Me Dance by: Timothy Ward I wrote my first ezine article in December 2001. I titled it 'The Power of Online Friendship'. It was five paragraphs long and contained 3 typos. I used it to promote 'The Free Pro...

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Copywriting Selling Secret #5: Irresistible Offers!

Next time you're flicking through your local newspaper, take a good hard look at the ads. And notice how many of them give you a compelling reason to pick up the phone and get in touch with them now. You'll need to look closely because... ...

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5 Advantages of Creating E-books

Here are 5 quick advantages for creating e-books or your information products and selling them on the Internet.1. You Become an Instant Expert in Your Field.Within just a few minutes of exposure on-line, people that have never heard of you will consi...

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Top 10 Ways to Know your Book Concept will SellBefore you Invest Time and Money

Top 10 Ways to Know your Book Concept will SellBefore you Invest Time and Money by: Judy CullinsMake your book stand out from the crowd! Test your book's significance, find your market before you write, and treat your book as part of your b...

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Cover Letters - Are you telling them what they want to know

Let's face it, recruiters (or employers) are smarter than we think. Big organizations pay a hefty salary to their HR department to filter out and sieve through hundreds and thousands of resumes. The idea is to build an organization with people o...

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Writing Articles Myth-Article Marketing No Longer Works

I have been doing article writing now for about 7 years. In that time I have seen several changes in the article marketing niche. However, one thing that has not changed is the effectiveness of writing and submitting articles. Although the Internet ...

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Getting people to part with their money, the old-fashioned way.

Neither snow, nor rain, nor heat, nor the rising cost of postage can keep a well-written sales letter from persuading readers to send money directly to its writer or organization. And many of the techniques successful direct mail writers have been us...

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Using Multiple Ebook Formats To Build Your Brand

Amazon.com's e-bookstore distributes titles that can be read with the Microsoft Reader. BarnesAndNoble.com carries titles for the Microsoft Reader, RCA REB 1100, and the Glassbook Reader.eBookCity utilizes their proprietary Versaware system.Boo...

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