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Branding: It’s more than a logoBy Julie ChanceHow clear is your image in the minds of your potential customers? How can you bring that image into focus? Defining, developing and maintaining a brand identity is the key.The word “branding” is fre...
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Marketing marketing brochure aboutCopywriting Makeover: Making An Emotional Connection - Part 1 of 2 by: Karon ThackstonOne statistic shows that over 80% of all buying decisions are emotional. That means your copywriting should be, too. This is something I firmly believe in and ...
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