561 articles on "advertising"

What is Pay-Per-Click?

What is Pay-Per-Click? by: F. Terrence Markle Pay-per-click (PPC) advertising is when an advertiser pays for each qualified click that sends a search engine user (i.e., visitor) to the advertiser’s web page. PPC requires the advertiser to bid ...

Marketing  marketing search engine results keyword advertising
Building a HUGE List of Loyal Opt-in Subscribers

Building a HUGE List of Loyal Opt-in Subscribers by: Glen Hopkins First of all, subscribers are not just subscribers, they are YOUR customers! If you treat your subscribers well, they will be your customers for life. What does this mean? We&apos...

Marketing  marketing search subscribers ezine advertising
From an Ad to a Web Site Sale

The great aim of education is not knowledge but action. Herbert SpencerContrary to the belief of millions of web site owners,copywriting is not just a bunch of "hype" words pushedtogether to make a sale. Your advertising approach mustcreate a lasting...

Marketing  marketing reader advertising must
Internet Marketing or What's That You Said

Planning an Internet marketing strategy? Will you get the best ROI from a CPA, CPC, PPL, or a hybrid model? And how will you track your CPM and determine your CTR? HUH?If you're new to business and trying to learn how to market on the Internet, ...

Business And Finance  business finance advertising cost model
How to Earn with a Money Making Ad Sheet

Publishing and distributing a mail order ad sheet can be very profitable. They are simple and easy to produce, with most quick print shops able to handle the printing at fairly low cost. The important consideration is that you can use them to pull in...

Business And Finance  business finance sheet mail order space advertising other
Eight Steps to Increase Your Newsletter Advertising Revenue

As the newsletter market becomes increasingly more competitive, it's important to follow several key steps in your pursuit of potential advertisers. Simple steps such as providing basic information and practicing timely follow-up can contribute ...

Marketing  marketing advertising advertiser space email will
Getting the Word Out...Offline

You've taken your business to the Internet, developeda web site that SELLS and you've automated your salesprocess. So, where is all of the traffic? How come yourhit counter isn't going through the roof, and where arethe sales?Now, it&a...

Marketing  marketing business offline advertising
Keeping Your Pop-Ups - and Your Audience

In "Why Pop-Ups are Pop-Bad", we looked at the pitfalls ofpop-up advertising, the most significant of them being the wayInternet surfers feel about pop-ups. As I mentioned in thatprevious article, when you use pop-ups, you take the risk ofyour visito...

Web Development  development advertising user feel
Advertising Methods. Market Research Questionnaire for a Business Start Up. Which Method have you found effective

Advertising Methods. Market Research Questionnaire for a Business Start Up.Which Method have you found effective? I would be grateful if you would take a few moments to complete this on-line form to help me gain self employment. Methods. Market Resea...

Web Development  development methods advertising line business
Marketing in Turbulent Times

May you live in interesting times. Is that ancient expression a curse or a blessing? I think it depends on how you define "interesting" and more importantly how you adapt to it. If you define interesting to mean unpredictable, challenging and threa...

Marketing  marketing donapost times turbulent advertising