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Outsourcing: Not Just for Big BusinessBy Paul Rich, Principal and Business ConsultantSiegel Rich Division of Rothstein Kass -Certified Public AccountantsOutsourcing has become a controversial issue and a hot topic among presidential candidates this y...
Business And Finance business finance outsourcing services company functionsAs the American economy emerges from recession, many businesses are now reexamining their marketing materials and realizing that their communications are outdated, ill-prepared for the return of a robust, competitive, growing economic environment. S...
Business And Finance business finance economy company marketing communications takeEarly in my TV career, a consultant from the Magid Company, the people who practically invented TV news research, told me something that helped me enormously through the years.'There are no dull stories,' she said. 'Just dull approache...
Business And Finance business finance release true press advertising newspaperGet Those Meetings Moving!By Arthur Cooper(c) Copyright 2003 How many times have you been in a meeting that has become bogged down and was going nowhere? Scores?Hundreds?Maybe even thousands, if you have been around a while.Here are a few tips to hel...
Business And Finance business finance time meeting thoseThe intellectual property transfer market is now estimated to be worth over $100 billion. If you have a new idea, a patent or an invention, you may be able to license it or sell it for millions of dollars. Many Fortune 500 companies are now making th...
Business And Finance business finance intellectual property online patent copyright based availableOVERVIEWWhat is PPC?Pay-Per-Click is a paid form of advertising, popularized mostly by the "search engine" GoTo (now called Overture). The concept is fairly simple. Businesses bid to be placed at or near the top of the search results for particular k...
Business And Finance business finance search keyword engine visitor campaign resultsFor all we hear about the global reach of the Internet,people need to know what's happening where they live. Formost people, life is local. If the Internet is to be usefulfor everybody, it must be too. Thankfully the local online market has fina...
Business And Finance business finance local geotargeting online advertising location code internetQuality Magazine conducted a survey to determine how much manufactures plan to spend during 2001 on new test, measurement and inspection equipment, software and services to increase manufacturing efficiency, and decrease cost. Discrete manufactures p...
Business And Finance business finance cost quality project costs callsI have always noticed achievers who stand above the crowd. I can’t help but notice when people work together to achieve the extraordinary. Today, I’d like to call special attention to a special breed of executive or manager. Their expertise has n...
Business And Finance business finance prevention profit work whenLast week, I wrote on the subject of “creative thinking” or thinking “outside the box” when it comes to solving some of life’s toughest problems. Creative problem solving however doesn’t just happen all at once. It must be fostered by est...
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