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Refund Anticipation Loans More Harm than Help by: Drachir Semaj If someone offered to give you a loan for $2100 at interest rates of up to 222 percent you’d probably laugh at them and walk away; but, this spring, 1 in 10 Americans will do jus...
Business And Finance business finance money refund income fromThis is the Power of PR by: Robert A. Kelly The power of public relations is its ability to alter individual perception, resulting in changed behaviors that lead directly to your organization’s success. Its power really lies in doing somethin...
Business And Finance business finance perception behaviors relations public whenCash Flow, Profits And The Cash Conversion Cycle by: Jeff Schein Calculating cash flow is one of the most important tasks of the business owner. Revenue and expenses are rarely constant in a business and cash requirements need to be planned for ...
Business And Finance business finance cash days cycle inventory conversionHow PR Helps Fiercely Competitive Managers by: Robert A. Kelly Fiercely combative business, non-profit and association managers use every PR weapon they can lay their hands on. Which means they employ strategic, rapid-fire print and broadcast ta...
Business And Finance business finance perception publicA PR Surprise for Managers by: Robert A. KellyFor those business, non-profit and association managers committed to PR tactics like radio and newspaper plugs, it can come as a surprise to discover where public relations value REALLY lies. Truth i...
Business And Finance business finance relations public perception themWhy Americans Find Predatory Lending Offensive by: Timothy Blake"Menis - the author translates as "indignant rage" - It is the kind of rage arising from social betrayal that impairs a person's dignity through violation of "what's right...
Business And Finance business finance household selfPrepare Your Communications For Growth by: Robert WarrenAs the American economy emerges from recession, many businesses are now reexamining their marketing materials and realizing that their communications are outdated, ill-prepared for the retu...
Business And Finance business finance company economy marketing communications takeWhy Do You Want PR? by: Robert A. Kelly To get someone’s name in the newspaper or a product mention on a radio talk show? If that’s all you expect, fine. But that response tells me that, as a business, non-profit or association manager, you...
Business And Finance business finance perception audience people targetThe Shrinking Ad Dollar by: Rebecca Game CPR CPA CTR... what does it all mean? What it means is dollars "out" of your pocket instead of "in" to your pocket. Advertising dollars are gaining in value, meaning the regular advertiser now gets MORE f...
Business And Finance business finance advertising space onlyKnow What Matters Most About PR? by: Robert A. Kelly When, as a business, non-profit or association manager, you are able to persuade your key external stakeholders to your way of thinking, then move them to take actions that lead to your depart...
Business And Finance business finance people perception audience target about