159 articles on "copy"

Calls-To-Action: Making Them Fit Makes All the Difference

Calls-To-Action: Making Them Fit Makes All the Difference by: Karon Thackston It was going so well, so what happened? Many copywriters get off to a wonderful start: The headline is compelling, the body copy is benefit-filled, but then comes the ...

Marketing  marketing action order flow copy
How to Prevent Theft of Your Ebooks - Part 1 Ebook Copyright

While the majority of web users are honest people, you must accept that some people WILL try their best to steal your products.For this reason, it's important that you take some measures to ensure that your product isn't being illegally cop...

Writing  writing copyright work book copy
Choose the Right Website Copywriter to Boost Your Website's Profits

Running a website is not an easy job; it takes some effort to make money online. There must be hundreds of millions of webpages out there struggling to be noticed by search engines and by their target audiences. If you are a website publisher who&apo...

Writing  writing content quality copywriter will
Becoming A Copywriter: Time To Start Watching Trashy TV?

Becoming a copywriter starts for real the second AFTER you've gotten your first copywriting job. Now don't worry, all of the skills that you needed to get the job will still be very much in play...but those skills, as you're about to ...

Writing  writing copywriter start must
Best Practices in SEO Copywriting

Throughout the past decade, search engine optimization (SEO) has undergone a fast-paced evolution that has lead to a number of effective methods. One of the most effective SEO methods is SEO copywriting. Through SEO copywriting, websites can enjoy in...

Writing  writing content copywriting goals business reader effective
Direct Response - The Fast Track to 6 Figure Freelance Copywriting

Why is freelance direct response copywriting so lucrative? Because it drive immediate sales. And if you can show that your writing will get people reaching for their credit cards, you'll have no shortage of work.It's not complicated. Compan...

Business And Finance  business finance direct copywriting response they
The “No META Tags, #1 Listing” Formula For High Search Engine Rankings

by Karon Thackston © 2002http://www.copywritingcourse.comDepending on who you ask, you can receive two dozen different answers as to what factors will get you that coveted #1 spot on your favorite search engine. However, the proof is in the pudd...

Marketing  marketing keyphrase copywriting google about
7 Tips for Finding and Hiring a Good Copywriter

860 words7 Tips for Finding and Hiring a Good Copywriter.by Walter Burek, walterburek.comA search on Google™ for "copywriter" will turn up no less than 174,000 names. Writers who call themselves copywriters may be plentiful, but real copywriters wh...

Marketing  marketing copywriter writer about
Making Informed Keyword Choices

Making Informed Keyword Choices by: John Calder Marketers stake much of their livelihood on keywords, whether for proper search engine optimization or targeted pay-per-click advertising. One challenge faced by inexperienced marketers involves kn...

Online Business  online business terms sales copy
Digital Rights Management

As the internet progresses in both popularity and structure, DRM is going to become very important in moving away from the early free-for-all towards a more paid-for model. However, there is an argument over the degree of restriction of freedom that ...

Computers And Internet  computers internet copyright content software people music