7,857 articles on "mark"

Moving Out Outsourcing is Here to Stay

In today’s climate of business, CEOs and executives are cautiously optimistic about the economy and their company’s future growth. They realize that they still need to market to drive profitable growth and increase the company’s value, but the ...

Marketing  marketing business core outsourcing context companies
How To Recover Your Almost Customers

How To Recover Your "Almost Customers" Copyright 2003 Bob Leduc http://BobLeduc.comYou'll always need to find new prospects for your business. But don't overlook the prospects you already attracted. Many are close to buying. Use these four ...

Marketing  marketing customers prospects simple from
To Get Free Publicity, Talk to the New Kid on the Block

God bless reporters. They don’t make much money; theydon’t get much of the glory; and they generally worklong hours under withering deadline pressure.But here’s the most important thing to remember aboutreporters if you want to get free publici...

Marketing  marketing reporters beat
Keyword Effectiveness

As marketers we all understand the importance of search engine rankings. Around 85% of all web users search for web sites using a search engine, with many users not venturing past four or five pages of subsequent search results on their keywords to f...

Marketing  marketing keywords search engine ranking using
It’s Better to Ask than Assume.The Power of Market Research.

No doubt about it. Smart marketing takes finesse. Nowhere is that truism more apt than in message definition. If you want to craft a compelling message, you need to understand your prospective buyer’s motivation. I had a boss once whose favorite sa...

Marketing  marketing message youaposll research audience prospective know
The Magic of Using Booklets for Tradeshow Giveaways

Candy, squeeze balls, pens, and key chains these provide questionable value to anyone visiting or staffing a tradeshow booth. More and more meeting and marketing professionals are considering something a little different - booklets. They are a way t...

Marketing  marketing booklet company booklets when
Marketing a Professional Practice Free Through Writing

Since I'm a writer and a coach, I grow my coaching practice by writing; it gets my name around, establishes my expertise, promotes my services and also the field of coaching.Always do your marketing in areas that you love! It works best.Writing ...

Marketing  marketing topic love write book theory article
Recession-Proof Customers Are Over the Hill - Ha!

With all the doom and gloom recession talk going aroundwouldn't it be nice if your customers were recession-proof?My goodness that sure sounds wonderful.Could such customers really exist?If they do exist, how would you find them?Could there be e...

Marketing  marketing customers recession
The One Hypnotic Command That Always Works

I learned about the one hypnotic command that alwaysworks from hypnotists. A good hypnotist will never give asubject a choice or offer a list of "reasons why you shouldfall asleep right now."Instead, a good hypnotist will simply issue a command,"When...

Marketing  marketing hypnotic command them
The Uygur Friendless in the Turkic World

The Uygur people of Xinjiang China are in really a very unenviable position.They do not wear saffron robes and are not Buddhists (or at least not any more) so they do not attract the attention of the Richard Gere's of this world as the Tibetans ...

Marketing  marketing uygur central world