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Here is the basic format for a Press Release: (You can also receive it via email at:mailto:prsample@emailexchange.org )Subject of email should read: Press Release - [ Then Type Your Subject In Several Words or a Short Sentence ] [ For the BODY of you...
Marketing marketing email subject message release name short sentenceAttention-Grabbing Fixes that Make Your Yellow Page Ad Leap Off the Page by: Dr. Lynella Grant Stand Out in Ways that Matter to Directory Users A Yellow Page directory presents a difficult challenge for advertisers. All the competitors are packe...
Marketing marketing directory business mostCopywriting Makeover: Making An Emotional Connection - Part 2 of 2 by: Karon ThackstonIn part one of this article series we began looking at the Cruise Vacation Center site: a travel site whose copy was sorely lacking in emotional appeal and vis...
Marketing marketing vacation cruise onlineShould You Write a Book? by: Steven Van Yoder One morning, you open your inbox and find several e-mails that will boost your business. There is an invitation to speak at a local group comprised of your best prospects. Several emails have arrived...
Marketing marketing book business author publishingThe Top Ten Rules of Effective Networking by: M.E. Callan Many of us are discouraged by the networking events that we go to. We feel swamped by people just looking to get money from us, and we rarely feel as though the event was worth our time. ...
Marketing marketing networking business cardseting to Today's Distracted Consumer by: Lee Traupel The average person today is exposed to a never-ending deluge of 1,700 marketing messages during a single 24-hour period. Look around you, we marketers have pasted, integrated injected a...
Marketing marketing messages informationDesperately Seeking the Truth by: John Jantsch People today are bombarded by so much information that they have become numb to what feels like advertising or, during political cycles like we are in today, out and out fabrication. Small business ...
Online Business online business story stories marketingMost marketers believe that anything is achievable if you are energetic, creative or determined enough. But laws of marketing follow laws of business, and if you violate them, you risk your marketing dollars. The conventional answer to all marketing ...
Business And Finance business finance marketing mind term category lawsRecently, there has been a lot of discussion about the (impending) death of email. From what you read on forum boards and newsletters from well-known internet marketers, email marketing is dead. Too many ISPs are taking it upon themselves to limit th...
Computers And Internet computers internet email marketers emails marketing manyA question I often get from clients and students goes something like this: "I've been collecting marketing ideas... and I have a drawer full! I also have a stack of promising leads I've accumulated. And I know it's important to stay vi...
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