7,744 articles on "market"

Santa Claus and Your Small Business

How Santa Claus Can Help your Small BusinessSt. Nick Offers Annual Opportunity to Build AwarenessSanta Claus is coming to town, and small business owners everywhere should make sure they are out to greet him when he arrives. No, I’m not suggesting ...

Marketing  marketing business santa small parade town claus community
The Carpet Sweeper

I once worked for Fuller Brush. It was a hundred years ago during my first marriage (the seventies). I had just been fired from a job and apparently was pretty desparate for a new job. I answered some stupid ad that said something like, "Be your own ...

Marketing  marketing carpet door sweeper crumbs didnapost woman
What will Google Do With $4 Billion?

What will Google Do With $4 Billion? by: Rob Sullivan Google is planning on floating another $4 billion in shares. The question then becomes, with reserves of over $2 billion, what does the company want with the extra cash? This article provides...

Marketing  marketing google company billion
Using Interactive Digital Signage Software for Customer Communication

Through the use of interactive digital signage software, you can add an innovative communication tool that allows you to promote your company to customers in a unique way. Not only are these digital signs helpful and informative, but with the additio...

Marketing  marketing digital signage interactive customers sign
How to Launch a Direct Mailing Campaign for Your Business

Marketing a business is not only done by having broad based promotions or advertising campaigns. It is also through guided marketing processes like direct mailing promotions or advertising. With the aid of mailing services, which is one of the most...

Marketing  marketing direct advertising business mailing guided mail
The Growth Of Brochure Printing

One of the best ways to measure the success of a business is to see if it can weather the worldwide economic depression. In most instances, maintaining customer loyalty is essential to remain focus on surviving the downturn. Customers, after all, are...

Marketing  marketing business customer compelling investments least
Confessions of an Expert Catalog Printer

I have been doing catalog printing for years now, and for you new ones out there, I have a few confessions that you may want to hear about. It is not actually complicated or hard to print catalogs so you do not have to be afraid. Especially in this...

Marketing  marketing catalog printing years confessions catalogs mind
The truth in Advertising

Most of us have seen at least a dozen different toothpaste commercials that claim, "Three out of four dentists recommend...." You may have wondered, as I did, how each of these claims could be possibly be true. They are based on statistical evidence,...

Marketing  marketing truth claims evidence claim
Buying your way to the top with Pay Per Click Advertising

Imagine if you could advertise ONLY to people who have actually expressed an interest in doing business with you? That’s basically what happens whenever a prospective customer or client types a phrase into a search engine that’s relevant to your ...

Marketing  marketing search results business advertising click
Five Tips for Trade Show Success on a Small Budget

Five Tips for Trade Show Success on a Small Budget by: Rena KlingenbergNo matter how small your marketing budget, your business can afford to have a successful presence at trade shows without incurring big expenses. Here are five tips for exhibi...

Marketing  marketing trade booth show shows exhibit displays sales