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Want to know what the worst thing to say on a homepage is? " Welcome to our homepage." And yet, time after time, we all come across such homepages on the Internet. The reason that this is such a poor opening gambit is the fact that the visitor alread...
Marketing marketing business1. Put your Web address on ALL your regular advertisements for your business.This includes business cards, print ads, receipts, television commercials – EVERYTHING. Your regular customers will often be just as interested as those just finding out a...
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Marketing marketing business time theseInterviewer - Jan Howard[Jan] Terry, I know that you have some very strong views on the need for salespeople to modify their sales techniques to cope with a changing market. How would you summarise this?[Terry] OK Jan, first let me ask you one quick ...
Marketing marketing itaposs sales theyThis is a question I'm asked repeatedly. Others related to it include..."I saw this neat whatever. Do you think I can make moneyselling it?""I like the idea of multiple income streams. How do I dothis?""I haven't much time. What's the ...
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Marketing marketing itaposs traffic