7,171 articles on "marketing"

Search engine advertising has become so popular that per click charges can quickly get out of hand.

Brian Didier, partner owner of MakeGlobalCash.com, a niche market search engine catering to the needs of the home-based business owner states that for the home-based business owner using the big guys is just not profitable. For example, several adver...

Marketing  marketing business search based market owner makeglobalcashcom engine
Maximizing the Value and Effectiveness of Your Pay-Per-Click Campaign

We always want maximum value and profits for our pay-per-click advertising budget. But how do we effectively maximize that for value and profits? We will have to really consider the factors that are affecting out sales and target market. First, fami...

Marketing  marketing position search right
10 Classic E-zine Advertising Tips

10 Classic E-zine Advertising Tips by: Ken Hill 1. Target your advertising. The more targeted the e-zine is for your offer, the greater your response will be for your proven ad. 2. Track your ads. Don't leave your ad campaigns to guesswo...

Marketing  marketing headline donapost youaposll zine site
Four Steps to Writing a Newsworthy Press Release

When running a business, whether it is located on Main Street in your town or online, publicity is essential. When a small business has little or no advertising budget, the best thing for the owner to do is to get people interested in your company. H...

Marketing  marketing release press company headline business editors
Tag, You're It !

"Tag, You're It !"ByLarry JohnsonBiz Site Biz E-ZineSome call them "tag lines"; others refer to them as"catch lines" or "tie-in-slogans." Whatever the wordsused to refer to them, they are perhaps the most importantpart of your promotional writi...

Marketing  marketing service write product taglines
Are You A Copy Cat

How many times a day have you seen the same ad? If you are like me, you hit the delete key and go on. The product or service may be outstanding, but you need to get your ad read first to be successful. Many affiliate programs give you ads to run. The...

Marketing  marketing headline people words
Want More Sales? Write A Barry Bonds Sales Letter

Want More Sales? Write A Barry Bonds Sales Letter by: Dean Phillips I'm not a baseball fan. Never have been. In fact, I hate the sport. However, I am a Barry Bonds fan. Here's why: Barry Bonds possesses the exact same intangibles every...

Marketing  marketing sales letter formula headline want
Arrogant Overture Placing Greed Ahead Of Their Customers Needs

Arrogant Overture Placing Greed Ahead Of Their Customers Needs by: Dean Phillips According to the dictionary, the definition of the word "overture" is as follows: "An opening or initiating move toward negotiations, a new relationship, an agreem...

Marketing  marketing overture search time
How to Be Appropriately Pushy

How to Be Appropriately Pushy by: Suzanne Falter-BarnsOne of the things that's often hard to know is how and when to be pushy appropriately. In these hardscrabble times, perfectly polite people don't stand much of a chance of getting w...

Marketing  marketing lazaro approach
Cause-Related Marketing

Cause-Related Marketing by: Steven Van Yoder Altruism. Corporate responsibility. Philanthropy. These are often used to describe cause-related marketing, an activity in which businesses join with charities or causes to market an image, product, o...

Marketing  marketing related media business