7,171 articles on "marketing"

The truth in Advertising

Most of us have seen at least a dozen different toothpaste commercials that claim, "Three out of four dentists recommend...." You may have wondered, as I did, how each of these claims could be possibly be true. They are based on statistical evidence,...

Marketing  marketing truth claims evidence claim
The Boy Who Cried Wolf Redux

The Boy Who Cried Wolf Redux by: Ken Nadreau You've probably heard the story of the Boy Who Cried Wolf. The problem is that the child was looking for attention and thought it would be fun to scream at the top of his lungs that a wolf was n...

Marketing  marketing wolf time running story
New Hover Ad Technology Instantly Increases Your Sales

New Hover Ad Technology Instantly Increases Your Sales by: Satyajeet Hattangadi First Generation - The Popup Popups, if you’re somehow, strangely, not familiar with the term, are those little windows that open when you visit certain sites. Po...

Marketing  marketing popup hover popups they
Fax Broadcast Services Get Your Message to Millions

Fax Broadcast Services Get Your Message to Millions by: Chris Bradley If your company is one of those innovative businesses that has taken advantage of new fax broadcasting technologies to get your message out, you’ve probably come to realize ...

Marketing  marketing broadcast time broadcasting services service
Slabb: The Leading Provider Of Digital Signage Solutions

Digital signage solutions play a crucial role in product promotion. There is no better way to grab the attention of consumers than by installing a moving, flashing digital sign advertising your product. As static signs have long become obsolete due t...

Marketing  marketing digital signage solutions slabb vegas
Best Moves To Make When Marketing Using Catalogs

In marketing, catalog printing is the one of the best tools to promote products and services. However, you cannot just print catalogs and let them do all the marketing work. You have to have a plan in using them effectively. You need to know the best...

Marketing  marketing catalogs read moves
Profound Knowledge

ound Knowledge by: Peter Andersen Profound Knowledge We all are on a quest for knowledge. Whether its information that will make our lives easier or just small packets of data that in a trivial way allows us to sort out "why things are the way ...

Marketing  marketing paradigms watch respect must
Are you a Bully

He’s a very successful sales manger who craves results. He can’t be bothered with people who don’t produce. They are losers. He always produces the numbers year after year. The question is does he do it through bullying or coaching? What’s th...

Marketing  marketing sales mike dave people
Ten reasons why you MUST Advertise.

In today’s world of high competition, advertising and publicity are one of the most important tools designed to give customers an incentive to buy products or services within a specific period of time.The average American is now exposed to over 300...

Marketing  marketing business advertising services products customers awareness
The Keys to Developing Successful Marketing Strategies

A successful marketing strategy is judged by how effectively it can be used. Many people know that a successful marketing strategy puts a lot of different factors into consideration and uses these factors as a collective. There are, however, five ma...

Marketing  marketing successful strategy company weaknesses strengths