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Research Began With a Relative My research and writing began when my mother, at 91, asked me to take on the project of writing her memoirs. I'd heard some of the stories of her younger life, but had forgotten many and never knew about others. I...
Writing writing family history relatives livingHealing Through Stories by: Vicki Rackner, MD Stories are powerful. How many times have you heard a child beg, Tell me a story. Scientists say we are wired to learn through stories. In fact, the first three polysyllabic words your child spoke ar...
Health health doctor story willThe reporter is not your enemy, and he can easily be turned into your new best friend, just by following these simple steps.1.Read the publication and know what it covers.Whether you want to get on the front page of the business section in your newsp...
Marketing marketing reporter storyIf you understand how positive news stories can contribute to positive business performance, then you should know that the summer period offers you a unique media relations opportunity to increase your coverage and "free ink." Here's what you ne...
Marketing marketing news story summer media storiesWhich of the following sentences shows more tension to you?"The bomb will go off in a month, we have plenty of time to disarm it. Hey, do you want to play a round of golf?"Or"My god, look at the timer. Ten seconds and the bomb goes off. We'll ne...
Writing writing tension conflict story bomb happenCreative Writing Tips –It’s no use coming up with a theme and not using it. Short stories are about a character or characters and about one situation or happening in those characters’ lives. By concentrating on that one thing, our stories are f...
Writing writing story character theme short mainWe all want our lives to resemble a "feel-good" movie. This is so easy to achieve once we realize that we "and we ALONE" are the writers of our life script. Storyboarding our future is the quickest way to see everything we want manifest exactly as we...
Writing writing life action storyboarding goalsThe first rule of PR Rainmaking is to approach reporters as customers.Find out what they want, then give it to them in a way that benefits you and your company. This requires us to learn how to think like a news reporter.For this journey, there may b...
Marketing marketing stories editors storyMedia Relations: How We Landed the Wall Street Journal's Front Page by: Brad Phillips Media relations is a great profession. On good days, I earn my living speaking to and learning from knowledgeable experts who ask for help in raising the...
Marketing marketing story reporter west wereDesperately Seeking the Truth by: John Jantsch People today are bombarded by so much information that they have become numb to what feels like advertising or, during political cycles like we are in today, out and out fabrication. Small business ...
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