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Identity theft is a hot topic these days – at least on a personal level. In business, though, the serious issue is identity neglect!What do I mean? I mean many businesses don’t pay attention to identity issues. That’s because they don’t under...
Marketing marketing identity logo name companyThe previous 'dirt-world' retail business I managed had a large turnover, a very high profit, and less than 100 lines. Early in 2001, I was contracted to manage another business. This one carries over 800 different lines, yet has a turnover...
Marketing marketing business profit ruleWhat's your favorite search engine?Mine used to be Infoseek. For a while Infoseek was the onlysearch engine I used, and the name "Infoseek" was fixed onmy mind as the place to go whenever I wanted to findsomething on the Internet.But I could car...
Marketing marketing name brand infoseek brandingSo many times marketing and sales people want to get up and start tellingabout their product, their company and their offering. The inexperiencedwill to this without regard to the customer, his wants or needs. The moreexperienced and seasoned markete...
Marketing marketing summary light problemDo you have a written marketing plan?Are you following your plan? Your written marketing plan serves as a road map to reachyour target market. Many entrepreneurs who spend time and energy developing a marketing plan, will soon abandon it if the plan ...
Marketing marketing plan time market niche written donapostby Raymond Johnston Jr. I see articles all the time talking of how productive ezine advertising is. I have no doubt that this is true and obviously so do hundreds of thousands of others who are using them to advertise daily. One of the things that I ...
Marketing marketing ezines people theyArticle by Kathy Joycewhy you should consider mlm as a second incomeMost of us need to work in order to earn money to pay bills. For the majority it's a daily grind of getting up early, and travelling to a place of work where you spend all day d...
Marketing marketing work people money friends timeANALYZING EZINESAfter having selected ezines to advertise your program in based onhow the content of the ezines relate to what you wish to advertise,there is still another process to choosing the best ezines for yourmarketing dollars.Analyzing the ez...
Marketing marketing ezine subscribers ezines manyWhat is a plot?The dictionary definition of the word ‘plot’ relating to a story is:“The plan or main story of a literary work” [Merriam-Webster Online Dictionary]So the plot then, is the planned storyline. Some writers fly by the seat of thei...
Writing writing story characters think journey therePublishing Pit BullsYou have invested a great deal into your writing: time, attention, your heart and soul, maybe even a few tears, and now you’re considering investing even more: your cold hard cash. Rather than accepting “No” as an answer to ...
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