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What do many companies do when sales are low?They cut costs, all costs, even marketing costs. They say, "Marketing is an expense. We're cutting expenses. Period."WHEN YOU THINK OF MARKETING AS AN EXPENSEIn accounting, sure, marketing IS an expen...
Marketing marketing expense investment timeThere’s no denying that the Internet is allowing more and more entrepreneurs to start their own businesses and effectively market their new products. However, there seems to be an increasingly common misconception when these businesses try to gener...
Marketing marketing media release press pitch campaign kiteHow do you make a friend of the media? A press package can go a long way in helping you deal with the media. It allows you to have everything you need handy. Many individuals in the media will ask you to send yourpress package to them, so it is very ...
Marketing marketing press package media pictureIf you've spent any time advertising your business in ezines, you are probably already aware that ezines can provide an affordable, profitable means to promote your business.But did you know that an even more effective way to market your busines...
Marketing marketing ezines article articles ezine willAloha !!I'm lucky to live in Maui, Hawaii. Surrounded by the "mightyblue", it's difficult not to think of waves! Will you spot the nextReal Internet Tidal Wave? You can't afford not to! Read on ;-)Did you know that many colleges and hi...
Marketing marketing network wave companies waves products peopleGreetings...For the purpose of illustration, let's use the superhighway analogy. Let's think of your business as a hotdog stand located on the superhighway along with millions of other shops, malls, cafes, stores, restaurants and, yes, hotd...
Marketing marketing myth hotdog itaposs theyAuthor: Judi Singleton Subject: Creative Imaginations Published: March 11th 2004 How to Dream Solutions Carey was flying through the blacknight sky. She felt the wind in her hair and smelled thedampness below her. When she looked down she knew how hi...
Self Improvement And Motivation self improvement motivation writing creativity dreamStarting an e-zine is easy and fun to do! Decide on a topic. Pick the perfect name and poof you are a proudpublisher of your very own e-zine. But getting subscribers is a different story. That is why...... I'm going to share with you 10 techniq...
Marketing marketing zine subscribe people subscribersHow much does the Number One tool for promoting your Internet business cost? Nothing. It's free. (Sort of.)As many successful and self-proclaimed experts can attest, the Number One way to promote your site is by writing and placing articles for ...
Online Business online business article articles content writing ezines writeThree weeks after I announced a free and customizable e-mailworkshop I created, I received a rather bewildered anddistressed e-mail from someone who signed up to take it.In her e-mail, she wanted to know in what way was the freee-mail workshop releva...
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