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by Karon Thackston © 2005http://www.copywritingcourse.com If you've been in the copywriting realm for very long at all, you've heard the phrase "features vs. benefits." It's a fundamental copywriting principle and driving force be...
Writing writing phone features resultsAll writers, graduate students, and professors know that they’re supposed to write on a daily basis, or at least as frequently as possible. Despite this knowledge, most find it difficult to maintain a regular writing habit.I’m frequently asked fo...
College Articles college articles writing time write whenHave you ever heard the expression, " the quickest way to reach your goals is to help others reach their goals?"I remember this expression and use it as my Internet book-marketing plan. It has paid off with 3 best selling books for me in the past yea...
Writing writing book websites willWriter's Block is No Longer a Problem by: Ovi Dogar "If you're like me, than I'm sure you're pretty familiar with the well-known writer's block. From time to time, when you have to start writing something, be it an artic...
Writing writing write downThe Top 10 Secrets of Successful Authors by: Judy Cullins If you are not a successful author yet, incorporate the following ten secrets: 1. Treat your book as a business. You spend many hours creating a masterpiece to help your audience. It foll...
Writing writing book cost market donapost theying Press Releases That Get Noticed by: Brian MooreAmong the various foolproof methods used to boost traffic to your site (ezine advertising, and search engine submitting, to name a couple) one method seems to be forgotten about by many new Inte...
Writing writing press release theyHave you ever read a great classified ad or seen aspectacular web site and wished you had thecreative ability to produce work like that? Chancesare you do have a lot more creative ability than you are currently making use of, it just needs to be unle...
Writing writing work word words processHave you ever wondered how people coped in the world of business before e-mail? If you're under 30, you've probably never worked in an office or with a company that didn't have it. So how did people manage without it? Easy: they commun...
Writing writing mail business communicationHi everyone,Been ruminating on this one for a little while now but it’s probably one of the most profound discoveries of my life. It all began with a little book about music and it’s had such a deep influence on my copywriting and small business,...
Writing writing little business wordThere are so many elements that play a very important part in every ad, sales letter, brochure or any piece of business communication that you write. And one of the most important elements is the headline.The headline of your piece will either makes ...
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