6,217 articles related to "marketing"

Mama, I Ain't Spending Another Dime!

I remember the days when the Internet was new and companies were charging an average of $35 to run advertisers' banners on their web sites for 1,000 impressions. Boy, times have changed. In the early days, advertisers use to enjoy click-thru rat...

Marketing  marketing advertisers results ezine
10 Ways To Improve Your Print Ads

10 Ways To Improve Your Print Ads by: David Coyne1) Include a coupon in your large ads. This can increase response from 25 to 100 percent. Your coupon could offer the prospect your brochure or catalog. 2) Use a benefit headline on your coupon th...

Marketing  marketing headline prospect percent
Creating a Winning Logo

Creating a Winning Logo by: Philip GillespieCreating a logo to get you noticed.When you’re branding a company with a name, a colour scheme and a logo the logo is often not given enough care and attention. It should follow the chosen colour sch...

Marketing  marketing logo company
Are Your Emails Gettting Through?

Are Your Emails Gettting Through? by: Charlie CookIf sending email to a mailing list is part of your markëting or business building strategy, you want to make sure your messages are reaching your audience. Are your readers getting your emails? ...

Marketing  marketing email words emails filters people send
Writing a Book’s Marketing Plan for Maximum Profit

Writing a Book’s Marketing Plan for Maximum Profit by: Roger C. ParkerMuch has been written about book proposals. But less has been written about book marketing plans. This is wrong!What happens after your book is published has a great deal to...

Marketing  marketing book contract books
To Lead or Not to Lead?

To Lead or Not to Lead? by: Damon SmithWorking with Leads or Opt-In Clients can be very confusing at times, Some people will tell you that Leads are not a good source of advertising while others will say that you can not get much better ways of ...

Marketing  marketing leads people they
Why You Should Write To Inform And Not To Sell

Why You Should Write To Inform And Not To Sell by: Joyce A Corrales Advertising is key! Unfortunately most people waste their money on advertising unless they can play by the numbers. Playing by the numbers is simply spending enough money on adv...

Marketing  marketing people book because
Joint Venture 101 - The Quickest Way To Build Your eBusiness - PART 1

Joint Venture 101 - The Quickest Way To Build Your eBusiness - PART 1 by: Valeriu Popescu This article reveal the same techniques that many Internet marketing experts uses every day to make millions of dollars in profits - no kidding! In my own ...

Marketing  marketing joint venturing list
Direct Mail Marketing Now As Easy As Email

Is the United States Postal Service (USPS) a marketing innovator? As it turns out, the kind folks in the blue shorts are in fact making it easy for even the smallest business to duke it out with their biggest competitors by using the USPS “mailing...

Marketing  marketing document price business
Postcards – Picture Perfect Promotion

There is a simple but almost mystical law which governs promotion and marketing and their relationship to the amount of business generated: business will come in to the degree that you get your message out, promote, let people know you are there, ad...

Marketing  marketing postcards mailing postcard company