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Writing effective copy for ads, web pages, sales letters and other marketing communications isn't difficult when you know what works. After many years of trial and error I developed a checklist of 7 "rules" I follow to create successful advertis...
Marketing marketing writing message theyGo Ahead, Judge That Book By Its Cover by: Jay Nagdeman In this age of myriad financial products, voluminous financial services marketing communications and fierce competition, naming a new venture, product or service can be one of the single mo...
Marketing marketing name brand names financial product servicesThis is my first in a series of articles about Search Engine Optimization. I am going to share the information that I have put too the test on my own sites and have seen proven results. For my first article I will go over the basics in SEO (Search En...
Marketing marketing terms knowMaking Headway on a Slow Day: 9 Ways to Turn Down-Time into Productivity Time by: Dina Giolitto If you work from home, you know the kind of day I mean. You made the calls. You revised those drafts. You sent out the emails. Where is everybody!? A...
Marketing marketing time slow freeCopyright © Bill Vannot - All Rights Reservedhttp://www.successful-marketing.comPeople need a nudge..... a Reminder....or reminders, withan "s". Most people need to be reminded more often thanthey need to be informed.In sales, especially adverti...
Marketing marketing creative people3 Things Every Yellow Pages Advertiser Needs to Know by: Alan Saltz Too many business owners and marketers know that Yellow Pages advertising has an incredible amount of potential… but they don’t quite know how to take advantage of it. Fort...
Marketing marketing yellow pages advertising themWhat kind of a marketer are you? There are many ways to advertise. Some we are very familiar with, such as hype. There is a LOT of hype on the Internet. And I'm not going to tell you that hype doesn't sell, because it does. You see it on TV...
Marketing marketing hype customersAre you tired of so and so? Do you continually waste time and money trying to so and so? Then try our amazing so and so! Weguarantee so and so or your money back. Plus if you purchase so and so now we will offer you so and so FREE! “I was continuou...
Marketing marketing style readersA Simple Link Creates a Win/Win by: Kathleen Gage As the number of websites increases by the minute, most people are seeking effective methods to gain as much visibility on the Internet as possible. A great way to do this is by offering a websit...
Marketing marketing link exchange wouldWHERE TO FOCUS YOUR MARKETING by: Charlie Cook Imagine that you ran an ad, mailed a brochure, or sent an email ad to a new list of people who fit your target market profile and everyone who saw it responded right away and made a purchase. Has t...
Marketing marketing prospects people clients they