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If you're going to apply the principles of Guerrilla P.R. to the age of the Internet, you have to know something about Guerrilla P.R. itself. in case you have not worn out a copy of Guerrilla P.R. or have forgotten some of the finer points since...
Marketing marketing tiffany cars message company paperUnderstanding for which keywords there is heavy competition can help you identify gaps where there is little or no competition. These gaps provide opportunities for marketing your site for substantially lower costs than would otherwise be achieved. F...
Marketing marketing competition keywords gaps understanding customersUsing Social Networks to Get BusinessAKA "The Kevin Bacon Game"By Lois Carter FayA few years ago there was a big push toward one-to-one relationship management, creating a network of trusted business associates on whom you could rely. Getting to know...
Marketing marketing network social business workedOne of the questions I am most often asked is how to formatezines. I always use TextPad for these, to format articlesand a multitude of other email offerings. This softwarefixes hard line breaks so that everything comes outlooking neat. It's a t...
Marketing marketing right little breaks alsoI've just discovered something amazing. The Roundup, my bi-weeklyezine, has a love life! As a matter of fact, it appears to be doing muchbetter than I am in that respect. You see, The Roundup regularly receivesemail messages sent to its subscrip...
Marketing marketing roundup email autoresponder justFormation of a Song by: Ben Blakesley As industry insiders, we sometimes forget that when discussing the recording process, the rest of the world really has no idea what we are talking about. Hopefully this will provide an explanation of the son...
Marketing marketing recording song tracks soundThe one thing that you really need to make your advertising flyers succeed is that popularity buzz. Party flyers, event flyers or even business flyers need that market buzz to help them gather a more significant audience that really responds and work...
Marketing marketing flyers buzz message really needOne of the biggest things you should decide on in business card printing is the design profile. The design profile is a collection of different factors that communicates a certain business image and some other details. Most business card templates ...
Marketing marketing profile design business factors decideDirect response advertising is all about getting your prospect to take the action you want. And the sooner they do that the better your conversion rate will be. There are many techniques and they work in combination so use them all to maximise your ...
Marketing marketing urgency action techniques date takeWE ARE ALL HUMAN BEINGS, SO WHY DO COMPANIES TREAT US AS UNNECESSARY EVILS, LIKE WAYWARD DEBTORS? DON'T THEY CARE ABOUT THE MONEY WE GIVE THEM? Customers are people too. The other day I was booking a flight with a travel agent when she took a ...
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