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by Karon Thackston © 2003http://www.copywritingcourse.comI’ve always loved scented candles. They help create a cozy atmosphere. They give you a relaxed feeling. And - most importantly - they make your home smell wonderful! So, naturally, I was...
Writing writing candles candle scented importantDear friends the current study shows that there are morethan 50,000,000 registered domain names on the Internet(approx.)(Reference http://www.whois.sc/internet-statistics/)Even if we eliminate 30% non commercial sites we are left with35,000,000 sites...
Writing writing photography creativityBrevity. Saying what needs to be said in the least number of words; it's a challenge for most of us, including many professional writers and speakers. Mark Twain famously noted that if he'd had more time, he'd have written a shorter le...
Writing writing question questions concise kind askingYour writing skills may be superb, but what if your readers can't understand your text? Technically, your readers may have problems with your document's "readability," but what truly counts is the document's "understandability." Most a...
Writing writing readability formulas flesch level determineOne of my most powerful marketing weapons actually costs me less than $1. I buy it once and it lasts me a lifetime. I use it over and over again and it never leaves my side. What on earth could it be? Well, it's my trusty notebook! It is where I...
Writing writing notebook headline email headlines trustyHow to Write Content That Matters, a conversation with Sean D'SouzaBy Jessica AlbonCopyright 2003, The Write ExposureA master of metaphor, Sean D'Souza writes articles that astound readers. He gives readers what they want, and then some. Yo...
Writing writing sean write headlineWriters who are so fluent, facile and sure-footed that they can write their stuff down and that's the way it runs are rare.Ernest Hemingway rewrote the last paragraph of THE SUN ALSO RISES 28times before he got it right. David Ogilvy confessed t...
Writing writing sentences sentence verbsSome Sticky Grammar Situations or How to Avoid Some Ugly Mistakes! by: Jan Kovarik With the advent of electronic word-processing and spellchecker programs, many people just presume that simply by running spellchecker all of their grammar errors ...
Writing writing sentence blue substitute meaning basicBasic Writing Tips – Some Controversial, All Correct by: David Clapham As a previous article (“Making Better Word Choices – 4 Examples”) explained, writers can take steps to prevent simple, and common, errors from degrading their writing...
Writing writing comma example infinitive abbreviation splitMade in Heaven by: Nithya KConsumed by my loss, I didn't notice the hardness of the pew where I sat. I was at the funeral of my dearest friend - my Mother. She finally had lost her long battle with cancer. The hurt was so intense; I found ...
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