7,171 articles on "marketing"

Beginner"s Guide to Search Engine Optimization

Today, the internet is largely responsible for the tremendous success, or absolute failure of a business. It affects companies of all shapes and sizes. If a business aspires to succeed, it must reach out to the millions of people who surf the web dai...

Marketing  marketing search business advertising engine major internet
7 Cold Calling Secrets Even The Sales Gurus Don't Know

Cold calling can be an intimidating process, even for the most experienced sales professionals. You may have rehearsed your pitch and prepared your objections, but it can still be difficult to effectively connect with potential customers over the pho...

Marketing  marketing cold calling mental
The Sheep, The Shepherd and an Internet Marketing Fleece-Job

You have a site that's just returning on investment; nothing more or perhapsa lot less. You believe in professional services as they're the experts. Youhave little knowledge in their field, nor the time and resources forprivate research or...

Marketing  marketing banner search campaign gold statistics
How to Find the Right Ezine, or Website, for your Ad

Great copywriting is one thing. But, what do you do with the ad after you've finished it?For a lot of us it's go to the first ad co-operative we can find and place our ad in several different ezines at once and hope for the best. But, is th...

Marketing  marketing ezines ezine subscribers different
The A-Z of Exhibiting Overseas

The A-Z of Exhibiting Overseas by: Susan Freidmann Exhibiting overseas is one of the fastest and most cost effective ways to identify the best foreign markets for your products/services. International trade shows and fairs offer opportunities fo...

Marketing  marketing business overseas often
Generate More Sales in ANY Affiliate Program – Part One

Generate More Sales in ANY Affiliate Program – Part One by: Gillian Tarawhiti It is my opinion that the best AFFILIATE PROGRAM ever…is still the AFFILIATE PROGRAM YOU own. BUT… For those who are content in promoting other peoples program...

Marketing  marketing affiliate program incentive about
The Power of Buzz

The Power of Buzz by: Susan Friedmann, CSP How did Hotmail gain over 12 million subscribers in 18 months? How did the very low budget movie “The Blair Witch Project” become such an incredibly successful phenomenon? The answer lies in the pow...

Marketing  marketing buzz show people information
Sell with KISS, as in "Keep it Simple, Stupid"

Sell with KISS, as in "Keep it Simple, Stupid" by: Stan Rosenzweig (From “Smart Marketing – What big companies practice and you should learn about marketing branding and business development” by Stan Rosenzweig). One of the most useful and...

Marketing  marketing message things kiss
Seven Ways To Put Show Biz Into Your Trade Show

The best way to attract and mobilize more customers to attend your trade show is to bring a "show biz" mentality to all your marketing and at-show strategies. After all, you are in show business. In today's marketplace, consumers are drawn by g...

Marketing  marketing show disney attendees exhibitors
Take the Logo Litmus Test

Here is your C.I.T.T. (pronounced "kit")[Color • Illustrate• Type • Test]COLOR. Color plays a major role in influencing particular moods and feelings about your company. Don’t believe me? Look at Dove™ soap. You’ll find the shampoo bottle...

Marketing  marketing logo color illustrator think white