7,171 articles on "marketing"

Media Tactics Getting Your Ads Where They Need To Go

Every week I get an email from someone who says that no matterhow great their ad copy, they just don't seem to be gettingresults. More often than not, the problem lies in the where theads are being placed.All forms of media have their own partic...

Marketing  marketing people newspaper advertising
10 Proven Tips for Boosting Ad Response

Your ad copy can mean the difference between profitable andunprofitable results from your marketing efforts. There aremany ways to boost ad response. Here are ten tips to help youachieve that goal... Ad Copy Tip #1:Your headline is very crucial. Yes,...

Marketing  marketing sales response order letters
Generate More Sales in ANY Affiliate Program – Part One

Generate More Sales in ANY Affiliate Program – Part One by: Gillian Tarawhiti It is my opinion that the best AFFILIATE PROGRAM ever…is still the AFFILIATE PROGRAM YOU own. BUT… For those who are content in promoting other peoples program...

Marketing  marketing affiliate program incentive about
Don’t overlook your email when considering your brand identity.

You wouldn’t skip letterhead when sending out a sales letter - Or would you? How many emails do you send each day? If you are anything like me, you probably send hundreds of emails for every one print letter. Most businesses use letterhead for thei...

Marketing  marketing stationary letterhead communications send print include
Google's Trap, DMOZ's Nap, And Yahoo!'s Crap

On November 16th, 2003, Google commenced an update (the Florida update) which had a catastrophic effect for a very large number of websites and, in the process, turned search engine optimization upside down. It is common to give alphabetical names to...

Marketing  marketing yahoo search express traffic dmoz google
Is Telemarketing Still Viable for Small Businesses

The telephone is the lifeline for many small businesses and that includes telemarketing. Yet with the advent of the National No Call Registry and fines up to $11,000 many small businesses are faced with the dilemna to telemarket or not. Telemarketing...

Marketing  marketing small national businesses telemarketing
How To Brand Your Business In 30 Seconds Or Less With Little Or No Money!

Have you ever tried to solve a problem and the firstthing that pops in your head is to buy a specificproduct to solve it? Yes, we all have.Well, that's because that product name was brandedin your brain. It was stored in your mind and thememory ...

Marketing  marketing product life branded name over
Case In Point Consistent Response Rates of 50%

by Karon Thackston © 2002http://www.ktamarketing.comWe are all so inundated with advertising these days that we barely take note any more. Statistics show that it takes an ever-climbing number of impressions before our customers take note of us,...

Marketing  marketing karon response telegram from
The Hypnotic Power of Confusion

"Did you walk to work or carry a lunch?"Huh?My father asked me that question more than 25 years ago. Istill remember it. Why? Because it's a ridiculous question.A famous comedian in the 1950s used to ask people, "Got abanana?" The question might...

Marketing  marketing question line hypnotic confusing
Johnny Appleseed ... A Lesson In Sowing And Reaping

Remember the story of Johnny Appleseed? Good old Johnny would travel from place to place sowing apple seeds.As soon as he planted seeds in one place he'd move onand begin again.Ezine writing is a lot like that. The seeds are our articles and we ...

Marketing  marketing seeds johnny articles donapost sowing