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The Importance of a Marketing Plan by: Joy Gendusa There aren’t many things in life that you would get into with out a plan. Marketing is no different. Your overall marketing plan should cover about a six month period, and should be made up of...
Marketing marketing people mailing target willThink you can take the Copywriting Challenge on your own? Allow me to convince you otherwise! Here are eleven reasons why business owners typically choose not to hire a writer, and my argument for each.Excuse 1. "Why pay someone else when I can do th...
Marketing marketing business writer time product excuseYou know those annoying commercials for dial around long distance services?A dollar? What can you do for a dollar? Well, I've decided they aren't quiteas dumb as the characters portrayed in said commercials.A dollar could be one of the most...
Marketing marketing dollar spend advertising moinesThe first step to getting loads of free publicity for your business is to ask yourself - what's newsworthy?What's newsworthy may depend on the particular media you are targeting. Metropolitan daily newspapers and television networks will be...
Marketing marketing business media news publicityThe first point would have to be the most desired but most often missed. Howdo you perceive your own work? Your ad just isn't a bunch of words pushedtogether to make that sale. It is an actual memory you are trying toimplant. Don't necessar...
Marketing marketing reader memory10 Steps to Getting Paid for Your Marketing Materials by: Paulette EnsignHow many times have you heard the same sound bites come out of your mouth to your clients, prospects, and audiences, almost boring yourself to tears in the process? Imagine...
Marketing marketing booklet buyersWhat A Newsletter Can Do For Your Business by: Claire CunninghamNewsletters are often thought of as easy, do-it-yourself communications projects. The reality is different…and that can be discouraging. Developing a good newsletter concept can b...
Marketing marketing newsletter control customers send message regularThe Ugly Side Of Internet Marketing, What The Gurus Won't Tell You! by: Al Martinovic Did that headline grab your attention? I have experimented with many different headlines on my sites and found that you can take the same sales letter ye...
Marketing marketing headline sales headlines attentionto Make More Money? Fish in a Bigger Pond! by: Kimberly Stevens Setting prices is a dilemma most service business owners encounter at one time or another. This week, it was Susan’s turn. “When I first started my business, I felt uncomfortabl...
Marketing marketing clients price business rate willAffiliate MarketingHuh?by Vickie J. Scanlonwww.myaffiliateplace.bizIn my search for a presence on the internet, I searched many avenues, butwas finding more scams and dead ends than I would care to speak about.It was one last scam and six months of m...
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