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Small business owners often make the mistake of believing that they can get by writing their own copy for their marketing materials. Even big corporations sometimes fall into this trap believing they can be just as effective handling copy development...
Marketing marketing professional copywriterYup, it seems wherever I go nowadays that's all I see "F" this, "F"that. I'm getting real sick and tired of seeing it.Especially when it's not the truth, which is 99% of the time. Yes,it's over used to the point that it has totall...
Marketing marketing book itaposs universeHow many times in a day, week, month... in your lifetime areyou busy - doing anything - and the phone rings?Out of all those times the phone rings, how many times do youstop what you're doing to answer it?I'll bet it's a lot. 90%? 95%?...
Marketing marketing itaposs stopIf there is one thing that gets marketing geeks all sweatyand excited, it's something new that promises to help us getthe attention of our target market.It's little wonder that marketers are excited about thepossibility of using rich media ...
Marketing marketing email media rich fromPop-Up Windows: A Nuisance or a Gold Mine?by Karon Thackstonhttp://www.ktamarketing.comHow many times a day do you see them as you surf the Web? Pop-up and pop-under windows have become a widely used marketing tool. But do they work? Are they just a ...
Marketing marketing window windows ezineThey make a bigger impact than email, are more cost-effective to send than letters, and get instantly read byrecipients because they stand out from a plain bundle ofenvelopes.This is the wonder that we call POSTCARDS, and manymarketers haven't y...
Marketing marketing postcard postcardsArticle Use GuidelinesUse in opt-in publications, or on Web sites, but please includethe resource box. Please send me a copy, if possible. Many thanks.Summary: Your marketing supports your business. Stop marketing,and your business bleeds to death. i...
Marketing marketing business image writing brainBook Summary: The Secrets of Word-of-Mouth MarketingBy: Regine Azurin and Yvette PantillaThis article is based on the following book:The Secrets of Word-of-Mouth Marketing"How to trigger exponential sales through runaway word of mouth"George Silverm...
Marketing marketing word mouth product customer serviceBefore the widespread use of the Internet, working foryourself was a much tougher undertaking than it is today.With over 13 million people claiming the status of"self employed," sites have sprung up online to fill this niche and offer help through a ...
Marketing marketing projects sites onlineWe are all looking for something, we keep joining this thing andthat thing in the hopes that one of them will be the one thatsets us free at last. That for once, all the Hype and Promiseson the Website will be true. We are greedy, we believe the Hype...
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