7,171 articles on "marketing"

In B2B direct mail, don’t ask for the order.

Business-to-business direct mail is different from business-to-consumer direct mail in one vital way: sales cycles are longer.A senior vice-president of information technology doesn't buy a $1.5-million network upgrade by dropping a business rep...

Marketing  marketing sales mail business direct step
5 Steps to Write an Irresistible Tip Sheet

PermissionsYou have permission to publish this article in its entiretyelectronically, in print, in your ebook, or on your website, free of charge as long as no changes to the contentare made and you include my byline, copyright, and resourcebox. Plea...

Marketing  marketing buyer business
I'm Not Sexy

I'm not talking about my appearance, attitude, or state of mind. So, please don't e-mail me asking to expand on those things. I'm talking about my method in teaching my clients how to build and promote their online business. Uhhh... wh...

Marketing  marketing iaposm site
How To Integrate Keywords Into Your Web Site Copy

The history of search engines is a bit like the plot of a soap opera. You know - Bo finds Hope, Bo loses Hope, Bo finds Hope again only to discover it's actually Hope's long lost evil twin Princess Gina and so on. Just like the TV soaps, th...

Marketing  marketing search engines industry results market
40 Essential Communications Pieces For Your Sales Arsenal

I often get asked what sorts of sales pieces does a business needto maximise their sales conversions and repeat sales. Well - every business IS different, but here is a good starting point.Generating leads 1. A Yellow Pages ad that sells (if you&apos...

Marketing  marketing letter business information
Internet Marketing or What's That You Say

Planning an Internet marketing strategy? Will you get the best ROI from a CPA, CPC, PPL, or a hybrid model? And how will you track your CPM and determine your CTR?HUH?If you're new to business and trying to learn how to market on the Internet, y...

Marketing  marketing model advertising
Internet Marketing I don't know everything - neither do you!

INTERNET MARKETING IS CONFUSING, ISN'T IT?Wherever you go, Internet marketing sites proclaim that they havethe solution to your money-making woes! These sales-letter sitesall know how to CREATE AN AVALANCHE OF SALES, all know how toSKYROCKET TRA...

Marketing  marketing internet subscribe know
What Are You Afraid Of Marketing Survey Results About Business Owners Going Cyber

After two weeks of surveying my visitors, I am finally making an attempt to draw some conclusions. Reading my visitors replies to the survey questions, I sense one common concern in one way or another: lack of money and lack of profits. One person ev...

Marketing  marketing time business money online lack make
Easy Steps To Website Development and Promotion

One of the most important parts of establishing a new website is website development and promotion. For people to visit your new site, you have to attract them. After spending so much time drawing up your website, you must also think of ways to make ...

Marketing  marketing search development promotion keywords
Write an Ezine But I Don't Know HOW!

Copyright © 2003 Priya ShahIf you've been promoting your business on the internet you've probably heard how important it is to have a list. And that it's also important to publish an ezine.So are you publishing and ezine? If not, ...

Marketing  marketing ezine write