7,171 articles on "marketing"

The Lazy Man's Way To Riches

The Lazy Man's Way To Riches by: Dean Phillips The title of this article also happens to be the title of one of the greatest ads of all time, written by a man named Joe Karbo. Joe was was one of the foremost copy-writers, headline writers a...

Marketing  marketing lazy work direct people iaposm
Branding Do You Stand Out From the Crowd

Bill, one of my clients, is trying to build a coaching practice. When I ask him what he wants to do, what kind of coaching, he says he wants to help people reach their goals and get more in touch with themselves. Mary is also starting a coaching prac...

Marketing  marketing ideal clients mary coaches bill wants
The Almost Complete Ezine Promote It List

Every Ezine writer knows that just publishing an ezine is not the only task that is involved in writing a Good ezine. You must constantly search for new material and ways to promote the list also. Of the list compiled below, if you join a few lists a...

Marketing  marketing subscribeegroupscom list subscribetopicacom lists subs aannounce announce
Getting a Flood of Referrals from One Event

The second most important thing next to staging a world-class event is the front and back-end promotion. By that I mean, cultivating referrals from your clients/vendors/attendees. Promoting your services for other events to this base of referral busi...

Marketing  marketing client event include referrals them
My Ads Don’t Work, So I Don’t Do Them Any More

My Ads Don’t Work, So I Don’t Do Them Any More by: Alan Boyer Does that make sense? Yet, that is what I hear from a lot of prospective clients. What that is saying is, “My Marketing Doesn’t Work So I’ll Never Do That Again!” (I’ve...

Marketing  marketing critical goals generated number
Ten Ways to Cut Marketing Costs

Marketing is a creative activity, you can keep finding new and better ways to make that impact and suck in those sales, even if you have a limited budget.There are those that want free offers all the time, and it’s difficult for new businesses to ...

Marketing  marketing greatout competitors
Increase your direct mail response rates with freebies.

Although it may seem counterintuitive, giving something away at no charge can lower your cost per lead. That’s because offering a freebie usually increases your response rate.Here’s an example of what I mean.Your cost per lead is the money you mu...

Marketing  marketing cost lead freebie response increases rate
Getting down to basics with a web site.

What is a web site?A web site is a associated collection of web pages on the world wide web, consisting of files that are organised into a hierarchy. Each file/document can consist of a combination of graphics, text, audio video and other dynamic or ...

Marketing  marketing medium surveyed small businesses internet business enterprises
Business is Changing

It's common knowledge that the Internet has enjoyed explosive growth and has affected nearly every industry in every country in the world. It is changing how we socialize, how we educate ourselves and how we do business. Just what are some of th...

Marketing  marketing product internet time shorter even
Let the News Media Typecast You

In 1930, Hollywood actor Bela Lugosi turned down an offer to play the Monster in “Frankenstein.” This happened just after Lugosi scored a huge box office hit as Count Dracula.A European-trained stage actor with experience as a romantic lead, Lugo...

Marketing  marketing typecasting lugosi karloff buffett actor