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By Jim Fisher, President of IdeaStar Inc.The Internet revolution is responsible for two of the dumbest names in business. The first is the "Web." Try telling your grandmother what you do for a living with that name. The next is the "blog." Most peopl...
Marketing marketing blog blogs ideastar business fromHere's a fascinating idea.. Having noticed that there always seemed to be many stray cats and dogs in his neighborhood, it occurred to a clever pet shop owner that he could use cheap animal collars and attach an advertising message to those pote...
Marketing marketing advertising media noticedWhat are the toughest problems facing online retailers in 2003?Problem # 1 Getting visitorsThe number one complaint of online retailers is they are not getting enough visitors.Many choose to get visitors the same way their competitors do. Online reta...
Marketing marketing sales conversion visitors online customers retailersReferral marketing is one of the most effective techniquesfor creating steady streams of prospects and clients.Anyone who has been in business for any length of time haslearned to appreciate the value of getting referrals due tothese important reason...
Marketing marketing referral business referrals clients12-Copywriting Tips to Make Your Advertising More Profitable by: Thom Reece Year after year people make the same mistakes in direct-response copy and advertising. You can avoid the most common and costly blunders by following the following prov...
Marketing marketing give benefits direct response writing paragraphsPostcard Printing And Mailing by: Jinky C. Mesias Most business today makes use of postcards as their means of promoting their products and services. But just what kind of postcards would be effective enough in promoting your business? As there ...
Marketing marketing postcards postcard services products forms purpose readersSearch Engine Marketing - John Alexander Interviews SEO author Susan O'Neil about the early days by: John AlexanderSearch Engine Marketing - John Alexander Interviews SEO author Susan O'Neil about the early days. Robin Nobles was the v...
Computers And Internet computers internet susan marketing alexander john oaposneilTake Your Radio Ads to the Next Level by: BIG Mike McDaniel Most small businesses do not have a high powered advertising agency to produce award-winning radio commercials for them. Most award-winning radio commercials win for the wrong reasons a...
Marketing marketing radio commercials benefits donapostCan you remember the last dozen advertising messages beamed at you today? Can you remember even one of them? Most people can't.This illustrates the biggest obstacle you need to overcome to successfully promote YOUR product or service. You must c...
Marketing marketing attention sales surprise prospect whenThe Most Important Question To Ask About Your Web Site! by: Martin Gateshill When you design a website how do you start ? Do you start with the banner graphics at the top, or the order page or maybe the sales letter ? All of those are areas that...
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