7,171 articles on "marketing"

How to Brief a Creative Agency

A new client recently emailed Mano Design a brief. It was very brief brief indeed. All it said was, "Can you write me some copy for a postcard?" Resisting the urge to write, "Dear Customers. Having a wonderful time - wish you were here. Love, The Cli...

Marketing  marketing brief agency work information
How Do You Get People to Listen to You

Have you noticed people pretending to listen? They nod their head and murmur, "a-huh" but the truth is they are not paying much attention to what you are saying! I recommend being very careful about describing what it is you do too soon or in too muc...

Marketing  marketing asking person describing talk
Are Your Readers Getting Your Message

When is the most opportune time of the week to reach your readers? When is the best day of the week when your reader is more likely to actually read what you have to offer? There are many different opinions.Tuesdays are generally considered a good da...

Marketing  marketing send readers weekend mind frame
What the Heck Does Vincent van Gogh Have to do With Internet Marketing

What the Heck Does Vincent van GoghHave to do With Internet Marketing? Everything and Nothing!On my modest marketing web site I have a copy of aVincent van Gogh portrait I created for a charity fundraiser some years back. It makes my main pageload sl...

Marketing  marketing gogh techniques hours internet
The Numbers Don't Lie!

"The Numbers Don't Lie!"- by Damon G. ZahariadesCopyright (c) Damon G. Zahariades. All rights reserved.It's true. They don't.That's why you should look at the numbers whenever you'researching for answers.Let me explain...A lo...

Marketing  marketing copies traffic youaposre conversion
Are you Quitting Before you Win

We see it happen every day. People giving up before they should. Why? There are as many excuses as there are quitters.Yup, I said excuses. What is the difference between excusesand reasons?Excuses are only justification for giving up. You have letyou...

Marketing  marketing failed donapost excuses
Turning your media pitch into a media hit

Anyone who has ever read a book on sales or taken a sales course hasheard it - on average it takes anywhere from 3 to 10 contacts before a saleis reached. Although sales and publicity are very different animals, thesame rule of thumb applies when pit...

Marketing  marketing release media pitch times occur
Test Your Direct Response Marketing Using two Steps

Test Your Direct Response Marketing Using two Steps by: Abe Cherian Of all the mistakes a small business owner can make, possibly none will cost more than failing to test one aspect against another. In order words, testing one price against anot...

Marketing  marketing determine another
Build your own search engine

Run Your Own Search EngineOur hosted solution allow you to run your own search engine.You can have your own special search engine such as travel, games,animals, medical, software, sports, music, cars or any other category you like.We can create and h...

Marketing  marketing search engine spam bayesian algorithm
How To Write Better Ads That Pull More Response

You've got approximately 0.5 seconds to get someone'sattention with a classified ad.That's not much time.Now, while your high school English teacher may disagree, inthis case, fragmentation is a good thing.Whether it's genetic or ...

Marketing  marketing read money gate dynamics