7,171 articles on "marketing"

Developing a Formal Brand Messaging Document

Developing a Formal Brand Messaging Document by: Richard Cunningham Ensure everyone in your company sings from the same sheet of music when it comes to communicating a consistent brand message. Imagine one of your customers calling six different...

Marketing  marketing brand messaging miller says company
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Marketing  marketing subscribers listbuilderpro autoresponder donapost
Close Deals in Record Time!

Remember back when the ability to create a slide show presentation using PowerPoint was cutting-edge technology? PowerPoint presentations changed the way that companies and seminars did business. It was easy to take along your presentation material; ...

Marketing  marketing powerpoint presentation business presentations show
Google's Trap, DMOZ's Nap, And Yahoo!'s Crap

On November 16th, 2003, Google commenced an update (the Florida update) which had a catastrophic effect for a very large number of websites and, in the process, turned search engine optimization upside down. It is common to give alphabetical names to...

Marketing  marketing yahoo search express traffic dmoz google
The 5 Toughest Problems Facing Online Retailers

What are the toughest problems facing online retailers in 2003?Problem # 1 Getting visitorsThe number one complaint of online retailers is they are not getting enough visitors.Many choose to get visitors the same way their competitors do. Online reta...

Marketing  marketing sales conversion visitors online customers retailers
Tempt Them with a Taste

When first going into malls across the country, Chick-Fil-Asandwich shops probably did more for business by handing out freechicken samples than anything else. Who could resist a chunk offried white chicken meat, lightly coated, offered to you on ato...

Marketing  marketing chocolate people company business tasted
Top Sites are Still Missing the Easiest Market

Have you ever hired someone for their services and wished you could meet with them face to face? You call them, and call them, but you end up playing phone-tag, and email-tag, and yes, even that old Fax-tag? You'd like to set up an appointment t...

Marketing  marketing local localized connecticut business search
How Money-Back Guarantees Can Make or Break the Sale

Your product or service could be compelling, your price amazing,and your sales letter "hypnotic"... but if your satisfactionguarantee looks shady, your prospects are out the door. The wording, the structure, and the terms of your guarantee canmake or...

Marketing  marketing product guarantee warranties implied
Powerfull Packaging Design

Powerfull Packaging Design by: Wayne Starkey The importance of Packaging Design is so Fundamental in today's soceity. With so many Brands and Competitors in the Market Place it's seems everyone is striving to achieve powerful Brand Ide...

Marketing  marketing packaging design brand market product achieve
Wrap it up and Drive your Business Forward!

Wrap it up and Drive your Business Forward! by: Tim McCarthy What does your vehicle say about your business? You drive to work, commute through traffic, stop at the shop for refreshments, park up outside your business, take care of deliveries an...

Marketing  marketing vehicle advertising wraps wrap vinyl