310 articles on "perc"

The Business Autopsy A Fact Of Life

Last week we discussed the importance of performing an autopsyon a dead business. No, I haven't been watching too many ofthose wonderfully graphic, TV forensic investigation shows. Thereason I recommend you do a business autopsy is to uncover th...

Business And Finance  business finance percent businesses were
Moving Key Audiences to Take Action

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1310 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception behaviors people audience
Managers, Have You Been Shortchanged

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 945 including guidelines and resource box. Robert A. Kelly © 2004...

Business And Finance  business finance perception target public relations will
Take the High Ground With Quality PR

Take the High Ground With Quality PR by: Robert A. Kelly Quality public relations does something positive for business, non-profit and association managers about the behaviors of the key external “publics” that most affect their operations. ...

Business And Finance  business finance perception relations behaviors public audience
Public Relations' 8 Fix Factors

Public Relations' 8 Fix Factors by: Robert A. KellyI say to business, non-profit and association managers, a key part of your job description is – or should be – do everything you can to help your organization’s public relations effor...

Business And Finance  business finance perception audience factor public message relations
When Tactics Are Not Enough

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 975 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance perception audience about
Right PR Empowers a Manager

Right PR Empowers a Manager by: Robert A. Kelly Business, non-profit and association managers are in a stronger position to succeed when they use their public relations resources in a way that alters individual perception leading to changed exte...

Business And Finance  business finance perception audience most
The Worst PR Mistakes

The Worst PR Mistakes by: Robert A. KellyFor a business, non-profit or association manager, they could be fatal, coming as they do in four bitter flavors. Mistake #1 – You limit your PR activity pretty much to placing product and service plugs...

Business And Finance  business finance public relations people perception
Not Getting the PR Results You Want?

Not Getting the PR Results You Want? by: Robert A. Kelly The reason might be this simple: as a business, non-profit or association manager, you’re too focused on communi- cations tactics and not on a workable blueprint for dealing with those i...

Business And Finance  business finance perception audience relations public behaviors
Don't Use PR...

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 825 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance message audience perceptions perception