6,217 articles related to "marketing"

Developing a Formal Brand Messaging Document

Developing a Formal Brand Messaging Document by: Richard Cunningham Ensure everyone in your company sings from the same sheet of music when it comes to communicating a consistent brand message. Imagine one of your customers calling six different...

Marketing  marketing brand messaging miller says company
Seven Deadly Newsletter Sins and How to Cure Them

Newsletters can be great communication tools, but they take work. Here’s a quick list of common problems newsletters run into and how to fix them.1. The snooze-letter a newsletter so boring it puts readers to sleep.Cure: Find out what your readers...

Marketing  marketing newsletter newsletters poor hire
Is Telemarketing Still Viable for Small Businesses

The telephone is the lifeline for many small businesses and that includes telemarketing. Yet with the advent of the National No Call Registry and fines up to $11,000 many small businesses are faced with the dilemna to telemarket or not. Telemarketing...

Marketing  marketing small national businesses telemarketing
Create a WebsiteRetail Style

Create a WebsiteRetail Style! Do you have trouble making your website flow smoothly? Is it seamless for your visitors to move them to customers? If you are like me, you are always looking for ways to make your site flow more smoothly. Last week, I re...

Marketing  marketing customer retail process wants store person
Using TV In An Internet World

For some reason, a lot of beginning net entrepreneurs think thatjust because their business is Internet-based that all theiradvertising must be as well. However, with the recent explosionof dot-com commercials (just look at the Superbowl!), it hasbec...

Marketing  marketing commercials cost stations
Reverse Affirmations How Self Motivation Sells!

A reverse affirmation is a positive statement thatyou tell your readers to tell themselves. You wouldwrite it in present tense like they've already solvedtheir problem or completed their goal.For example:Now, tell yourself "I am a wealthy busine...

Marketing  marketingself reverse affirmation prospects catching
Body Language - How to Read Your Prospect Like a Book

Are you aware that your body language reveals your deepest feelings and hidden thoughts to total strangers? It might surprise you to know research indicates that over 65% of our communication is done nonverbally. In fact, studies show that nonverbal ...

Marketing  marketing indicates language gestures
7 Bullets To Making An Easy Sale

Let's say you already know what the visitor actually wants from you since you're successful in driving targeted traffic, Right? You've tried hard to get everything there is to turn her down as your customer. That includes... your websi...

Marketing  marketing product youaposre bullet mind prospectaposs
Promotional Brochures on the Rise

With lots of promotional and marketing tools that continue to come out one after the other, brochures are still one of the best means to advertise a company’s products or services. By definition, brochures are single-sheet informational materials t...

Marketing  marketing brochures printing lots quotes
The Efficacy of Full Color Printing

The Efficacy of Full Color Printing by: Maricon Williams It is believed that there are only two ways to ensure customer satisfaction. The first is quality in the output and second is the affordability of the service or product. Full color printi...

Marketing  marketing printing color full materials