6,217 articles related to "marketing"

How to Set and Get the Right Prices

Which product feature of yours is every buyer keen to know about? Which sales tool closes prospects instantly? Your price. Yet, despite the far-reaching consequences of a company’s pricing, I’m surprised at how little time small business owners s...

Marketing  marketing price prices pricing product value
The 7 Fatal Direct Marketing Mistakes & How To Avoid Them...

IntroductionFairfax Cone (one of the founders of Foote, Cone & Belding), in his book "With All Its Faults", said that when most people sit down to write an ad "they forget that advertising is something one does only when he can’t go see his prospec...

Marketing  marketing direct prospects salesman
Applying the Regime-Organizational Framework to Development Policymaking in Cleveland

Three organizational types emerged alongside the constant succession of urban regimes in Cleveland (Elkin, 1987; Stone, 1989). These organizational types, identified earlier as metaphors, became increasingly successful in handling the central issues ...

Marketing  marketing organizations regime political
Cross Promoting Techniques That Work

Cross Promoting Techniques That Work by: Dan Ames Cross promotions are not a new idea. They have been used by businesses for a very long time. For example, a real-estate company may promote a certain lawyer to close a sale, as the lawyer will pr...

Marketing  marketing cross promotions space promote
Radio Advertising

Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to take some action. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade potentia...

Marketing  marketing advertising radio national persuade business media print
Direct Mail: Does it Still Work?

The modern technology has introduced a lot of communication equipment. To note some of them, there are the faxes, telephones, mobile phones, PDAs, and the emails. However, no matter if these are the modes which stand to be the most commonly used ones...

Marketing  marketing direct mail recipient because
Understanding How To Promote Using Greeting Card Printing

Greeting card printing is not the standard way to promote anything, but it is possible to print greeting cards for that purpose. It is quite an unorthodox way, but many businesspeople have succeeded quite well in utilizing greeting card printing in t...

Marketing  marketing greeting cards card quite printing using
Winning the Traffic Exchange Game

Winning the Traffic Exchange Game by: Shannon Herod Winning the traffic exchange game can be done. I was just starting out online and had no money so I was looking for a free way to drive traffic to my site. That is when I first found traffic ex...

Marketing  marketing people traffic capture will
Brand Yourself with a Better Bio

Brand Yourself with a Better Bio by: Kristie Tamsevicius A bio is a key part of your marketing toolbox. And a well written one is worth it’s weight in gold! This seeming simple marketing blurb has the amazing power to wow the media, impress a ...

Marketing  marketing people spoken interesting find
How to use Articles to Boost Your Online Presence

Writing articles is one of the best ways to get free targeted traffic to your website and isn’t as hard as you may think!You don't need to be an expert on the topic you are writing about. Just pick an area that is related to the theme of your...

Marketing  marketing article directories search