6,217 articles related to "marketing"

Use PR to Change Your Customers

When faced with customers who are either ignoring or abandoning their products, CEOs often choose to alter their products to fit demand. This is usually a path to disaster.Altering a product is expensive and time-consuming, eating away at precious re...

Marketing  marketing bernays public news
Can an E-Book Become a #1 Amazon Best-seller

Ever since Jim Edwards and I completed our now famous e-book, "How to Write and Publish Your Own E-Book... in as little as 7 Days," people have been cranking out their own e-books at, well, a weekly rate. Lately I've been getting a reoccurring q...

Marketing  marketing book amazon people write them
Attract More Buyers to your Product Use Metaphors

Surprise your potential buyers. Give them chocolate frosting! After we entered school we had a lot to learn. We left the sand box, the nap, and the all day playing with our imagination. No wonder we have lost touch with our original, playful, creativ...

Marketing  marketing iaposm metaphor feeling them
The First Sale Is The Hardest

So many new marketers come online, and so few succeed.Maybe part of it has to do with some of the mantras wehave repeated over and over.One of those mantras is back end sales.I don't think the high failure rate of new onlinebusinesses is due to ...

Marketing  marketing making sales sale focusing build
The Psychology of Color in Marketing

Market researchers have had a field day identifying the colors and thelikely effect they have upon us. However, the effects of color differ amongdifferent cultures, so the attitudes and preferences of your target audienceshould be a consideration whe...

Marketing  marketing color blue respond pink associated death chinese
A Marketing Plan That Sells!

Most small business people on the Internet are on a budget and that forces you to be "creative".Testing is important and a constant ongoing partof any marketing plan. You need to test various approaches and be able to access the results.The simplest ...

Marketing  marketing auto project different responders list
13 Tips To Help Make Your Website More Successful

by Raymond Johnston Jr. I was looking around at some websites to see what things I liked and disliked about them. There is no doubt that there are things that attract people and there are things that totally turn people off. I have made a list of 13 ...

Marketing  marketing sure things donapost
Interviews With Successful Ezine Publishers - Paul Becker

Paul Becker is publisher of the FREE Weekly Fitness Tips Newsletter at http://www.trulyhuge.com. Paul's newsletter provides weekly e-mail tips on bodybuilding, health, and fitness. When you sign up for Paul's free newsletter, you will be a...

Marketing  marketing ezine articles newsletter subscribers product
Want A Successful Newsletter Apply The 5 P's ...

Online newsletters/ezines number in the hundreds of thousands, andthe total is ever increasing.How can, and will, you compete?If you want your offering to stand out, plug it into the 5 "P's" formula...Purpose - Are you giving your target market ...

Marketing  marketing subscribers delivery
Selling to the Four Temperament Styles

To be effective in sales you must learn to develop trust and rapport quickly with your prospect. People want to do business with people that they feel understand their needs and treat them as an individual. Being able to identify your prospect’s pr...

Marketing  marketing temperament style presentation