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When running a business, whether it is located on Main Street in your town or online, publicity is essential. When a small business has little or no advertising budget, the best thing for the owner to do is to get people interested in your company. H...
Marketing marketing release press company headline business editors1. Use plenty of examples in your ad copy. This willallow your whole target audience to understand yourpitch completely.2. Gain extra credibility by using terms your readersmay not understand, but can follow by explaining themin simple terms. This wi...
Marketing marketing product readers startScientific Advertising Will Help Turn Gambles Into Profits Copyright © 2000 Gauher Chaudhry, All Rights Reserved. Advertising is one of the key factors to running a successful business. Most people assume that advertising is a gamble. Either a c...
Marketing marketing headline testing price testIncorporate Humor in Your Next Speech by: Stephen D. Boyd Some speakers say, “I could never use humor in my speech; I just don’t feel comfortable with it.” I believe that anyone can use humor and that it is a valuable tool in speaking. App...
Marketing marketing humor audience speechShould You Write a Book? by: Steven Van Yoder One morning, you open your inbox and find several e-mails that will boost your business. There is an invitation to speak at a local group comprised of your best prospects. Several emails have arrived...
Marketing marketing book business author publishingBuilding Community Websites Success Online:By: Martin Lemieuxhttp://www.smartads.infoIn this article I will discuss how important is it to build community websites rather than straight forward sales pitches. Selling online is about bringing people t...
Marketing marketing online community willBy: Sandi MosesAccording to author Frank Peretti, "A fixed point of reference for human beings is always something that is found outside themselves. It has to be something to which we can always come back. If we try to haul our point of reference aro...
Marketing marketing search point referenceAccessibility: Is your website causing you to loose potential clients?With millions of people going online everyday the potential for your business is almost unimaginable! However, the great challenge is creating an environment that is positive, effe...
Marketing marketing people content potential accessibility colorA man and his wife were retiring at the same time. The man had been a barber for 40 straight years. His wife used to work as a beautician for almost the same amount of years too. Now they both thought it was time to retire and enjoy their old age.But...
Marketing marketing services time couldUnique Selling Proposition, or USP, is a term that refers to the one thing about a product or service that makes it distinct from all others.No matter what you sell, it is critical to define what sets you apart from your competition, makes your produ...
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