6,217 articles related to "marketing"

The Google Phenomenon: Greatest Hits Collection

The Google Phenomenon: Greatest Hits Collection by: Dean Phillips As my readers know, I've been one of Google's harshest critics. However, I'm also a firm believer that it's okay to criticize, as long as it's justifiable...

Marketing  marketing google search adwords googleaposs
Alarming Marketing Trend

Alarming Marketing Trend by: Mac McIntosh One key discipline of successful direct marketing has been to test marketing communications tactics to continually improve results. There is now an alarming trend according to a recent survey that we con...

Marketing  marketing testing communications tactics
Using Technology to Manage Customer Loyalty

Using Technology to Manage Customer Loyalty by: Richard Cunningham Don’t let your customer satisfaction research initiative collect dust on a shelf. Integrate technology with research to optimize the use of customer information. The typical co...

Marketing  marketing customer technology research walker time
The Golden Rule of Small Business Marketing

The Golden Rule of Small Business MarketingSolving the Marketing vs Operations RiddleAs a current small business owner and corporate marketing manager, I have seen marketing from both sides of the fence. The big corporations tend to rely on their buy...

Marketing  marketing business operations problem service
Successful Selling is more Than Personality

"Successful Selling is more Than Personality:'Boy, can they talk! Boy, can they sell!' "Many more can talk than can sell. Did you ever hire someone because they sounded so great - presented themselves so well - you thought they could do any...

Marketing  marketing selling style sales behavioral these
How to Achieve a Perfect Color Scheme

Your choice of colors reflects you and your business. Color expresses intention, emotion and character. You must be cautious when choosing your color scheme because it will reflect the message you want to convey to the viewers. Wrong choice of the sa...

Marketing  marketing image color colors palette tool will
Create A Difference With Advertising Promotional Products

Create A Difference With Advertising Promotional Products by: Jinky C. Mesias There are so many business offering the same products and services, if you are new in the business industry and would like to join in the game you ought to know how to...

Marketing  marketing promotional products advertising business companies companys
How To Use Direct Response Card Decks To Fine Tune Your Marketing...

How To Use Direct Response Card Decks To Fine Tune Your Marketing... by: Thom Reece Market research specialists have discovered a new tool which enables them to quickly identify target market cells, measure buyer acceptance, test new product or ...

Marketing  marketing card market direct decks response
Find Catalog Printing Services Near You

Catalogs are an essential and indispensable part of product promotion. For large businesses that have numerous products and services being offered to the market, one of the default materials for promotion is the catalog. Catalog printing enables the ...

Marketing  marketing catalog printing catalogs services products
Easy Copywriting Develop a conversational style

Article Use GuidelinesUse in opt-in publications, or on Web sites, but please includethe resource box. If you could send a copy to me at emailaddress: mailto:ab@digital-e.biz , I appreciate it. Many thanks.Summary: What makes writing copy for everyth...

Marketing  marketing conversational writing words style write