1,367 articles on "customer"

The Working Case Study

The Working Case Study by Christine TaylorNext to white papers, case studies are the most popular tool in the technical marketer's toolkit The ubiquitous case study can range from a 3- paragraph online snippet to a full-blown magazine article. T...

Writing  writing customer case project study
How to Build A Steady Stream of CustomersStep One

How to Build A Steady Stream of CustomersStep One by: Al Hanzal The success of a small business depends upon a steady stream of good customers. To build that stream of customer a business owner must examine five critical points in their business...

Marketing  marketing business customers customer want
Shopping: Be Wary

Shopping: Be Wary by: Ken McIsaac You may not get what you expect! Retailing has become very competitive in recent years and too many corporations, including some large retail chains, are using trickery and deception in marketing. Misleading adv...

Women  women marketing complain customer
A beginner’s guide to setting up a successful online store

Online selling is by no means a simple task. To sell products online not only requires making use of high end marketing strategies but also involves lots of planning. This article is meant for those of you who intent to start an online store. It is i...

Business And Finance  business finance online customers credit shopping cart
Creating Brand Awareness

Your brand is about more than just your business name or logo design, an effective brand tells potential customers what you do and who you are, it is how you are perceived by customers - brands are in the minds of customers and no where else. Effecti...

Marketing  marketing brand customers will
Get More Sales With Your Sales Messages

Get More Sales With Your Sales MessagesCopyright 2002 Bob LeducYou can get more sales with your sales messages by making sure they always include the following 7 key features.1. A Captivating HeadlineAlways include a captivating headline at the top o...

Marketing  marketing sales offer customers headline
Why Should I Buy From You

Virtually every person who enters your business has this question in their mind. To truly maximize your revenues you need give people a reason to buy from you versus a competitor. This article will explore a few strategies that will help you differen...

Marketing  marketing customer buying
Standing Above The Crowd

Standing Above The Crowd by: Kelley Robertson In today’s highly competitive business environment it is critical to find ways to separate yourself from the other companies who sell the same – or similar – product and/or service. Here are se...

Marketing  marketing business send customers from
What the Taco Bell Manager Taught Me About Customer Retention

I didn't plan to get a marketing lesson. I really just wanted a steak chalupa! But as I went through the Taco Bell ordering line, my day took an interesting twist.I've always been one to give compliments when they were due. So, after receiv...

Business And Finance  business finance fred fact people customers
(P)Refer to Grow Your Business

(P)Refer to Grow Your Business by: Miami Phillips (Although this article is geared towards small business owners, the information is just as applicable to a similar personal situation, only the action is slightly different.) Here is the scenario...

Self Improvement And Motivation  self improvement motivation business refer customers