7,171 articles on "marketing"

Tracking Dilemmas

king Dilemmas by: Mr. Kim ThielOne time or another in your marketing efforts you will want to track your advertising's effectiveness, and in that tracking you will need to track outside your website (ie. Where are these hits coming from?). ...

Marketing  marketing tracking name domain link page
Tap Into 'Hidden' Assets and Multiply Your Profits!

Many aspiring entrepreneurs don't have enough faith intheir ability to build a successful home-based businessfor themselves. Their greatest concern is basically this:IT COSTS MONEY TO MAKE MONEY. Unfortunately strapped forcash, many simply don&a...

Business And Finance  business finance marketing beneficiary
How Cause-Related Marketing Can Boost Your Bottom Line

What is cause related marketing? Cause related marketing is when your business publicly sponsors or donates money, time and/or services to a charitable organization. In the process of support or sponsorship, your bottom line benefits by the exposure ...

Marketing  marketing related breast business give cancer
Look Sharp. Play Sharp.

“Look sharp. Play sharp.” That pithy statement comes courtesy of one of my older daughter’s softball coaches. His teams always had the whitest pants and socks. They didn’t win every game, but they did well – better than expected. And his wo...

Marketing  marketing design logo business identity vehicles
Using a USP to Quickly Connect With Prospects

The acronym USP (Unique Selling Proposition) was created byRosser Reeves, marketing expert in the 1960's. Over time,his concept has been used by others, called different namesby different individuals and pretty much has taken on a lifeof its own...

Marketing  marketing business unique selling about
Become a Recognized Expert in Your Field and Increase Your Sales

A lot of people write to me to ask my advice on home businessesand marketing. It started of with an e-mail here, a phone callthere, but soon the questions started flooding in. Now I canbarely keep up on my e-mail, and it's come to my attention t...

Marketing  marketing business ideas iaposm people started
THE SCIENTIFIC APPROACH TO ONLINE MARKETING

At the risk of sounding sensational, if you understand theconcepts introduced in this article it could literally mean thedifference between miserable failure and insane online profitsfor your business. I'm not talking about a magical formula tha...

Marketing  marketing advertising profits which
I'm Subscribing, Not Buying Don't Make It Personal

If I'm subscribing to your ezine or newsletter online myemail-address should be sufficient. So why do you requiremy full name/address/birth date/annual-income/etc?You post a Privacy Statement on your website, but where ismy privacy?Next, I get ...

Marketing  marketing iaposm unsubscribe subject lineasking prospects
THE PROBLEM WITH HTML EMAIL NEWSLETTERS

The recent trend towards HTML email really disturbs me.I, for one, do not like HTML email. If I want to see theglitz and color, I will go to your website, but send meplain text in your email. Do I receive HTML emails? Sure.But the delete key is right...

Marketing  marketing email newsletter people download
Internet Business Doomed by Grand Theft

Every ezine I read these days, including all of my own, theeditors are having to waste valuable space reiterating therules or tightening them up because of the variety of abuses thatthey suffer from unscrupulous subscribers. Listen up, becauseeven if...

Marketing  marketing time addresses