7,171 articles on "marketing"

Beetle Bailey and Presentation Skills

Beetle Bailey and Presentation Skills by: Larry Tracy In March 2002, the comic strip Beetle Bailey contained a valuable lesson for business presenters. As General Halftrack walked into his office, his secretary asked: "How was Lt. Fuzz's pr...

Marketing  marketing audience presentation point
Long Sales Letters vs. Short Sales Letters

Long Sales Letters vs. Short Sales Letters by: Matthew Cobb Everywhere I turn, I'm being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing,...

Marketing  marketing sales letter long
Finding “Riches in Niches” by Streamlining Your Web Content

When marketing online, remember the old business adage, “There are riches in niches.” Niche marketing is the process of filling a small, distinguishable segment of the marketplace in a way competitors are not. Finding your niche online is about z...

Marketing  marketing niche online business people
Marketing on the Cheap Write Right!!

We all know the value of writing articles for promoting your website or online store. However, writing articles to promote your old-fashioned, traditional brick and mortar business has been around forever. Contact your local newspapers, and chances a...

Marketing  marketing column writing make
My Favorite Home Business Marketing Ideas

My Favorite Home Business Marketing IdeasBy Tom WorsleyIf you’re planning to make money online with a work from home opportunity then you need places to advertise. Fortunately there are literally thousands of places for you to advertise your busin...

Marketing  marketing traffic search advertise
Find Your “Happy Place” For New Year's Success!

Find Your “Happy Place” For New Year's Success!By Hans KleinYou may call me crazy. but it's true.When I recently saw one of my favorite movies, “Happy Gilmore” staring Adam Sandler, I realized that this movie has an extremely import...

Marketing  marketing happy success make
Symptoms Sell

If you are a solution type of person like me, then the concept that symptoms sell may not be intuitive at first. "What do youmean symptoms sell? I'm hired to offer a solution!" Yes, that's true. But selling symptoms and offering a solution ...

Marketing  marketing solution symptoms itaposs
4 QUESTIONS TO ASK ABOUT YOUR BUSINESS BEFORE YOU ADVERTISE

4 QUESTIONS TO ASK ABOUT YOUR BUSINESS BEFORE YOU ADVERTISENo matter what kind of business you own or manage, you are faced with selecting mediums or methods of advertising or promoting your business. It doesn’t matter if you are a retailer or a co...

Marketing  marketing business sales newspaper which
How To Accomplish Anything You Want In Life

Building a Network Marketing business is like planting agarden. You till the soil, fertilise it, keep the weedsout and make sure it is protected from bad weather. Butsome seeds will grow while others will wither. The strongseeds will grow regardless ...

Marketing  marketing goals business seeds grow
No Marketing Budget, No Problem!

So you’ve got a great business idea, and you’ve spent some time setting up a basic website to tell the world about it. Good for you, but the idea is only half the battle. Communicating your idea to the masses through marketing is the key to drivi...

Marketing  marketing article idea model line website