7,171 articles on "marketing"

Playing With the Big Boys ­­ How to compete with chain stores

Ashley opened a posh, little gift shop and decided that the bestway to advertise was a 15 second spot on one of the localtelevision stations. Her commercial emphasized that people shouldstop by for the grand opening. When her shop first opened,it was...

Marketing  marketing people store shop business ashley chain
Visibility Equates to Higher Profits

Visibility Equates to Higher Profits by: Kathleen GageOne of the greatest challenges businesses face is how to market cost effectively while gaining a good return on investment (ROI). Regardless of what industry you are in, the size of your orga...

Marketing  marketing business vision organization important
The Psychology of Urgency: Make Them Want It Now!

The Psychology of Urgency: Make Them Want It Now! by: Scott Moldenhauer “I’ll think it over and get back to you.” “Sure, we’ll do that someday.” “I need to check with my colleagues.” “Give me a call next month, then we can set ...

Marketing  marketing limited people cant
Building Web Pages That Move People To Buy

Building Web Pages That Move People To Buy by: Charlie Cook The purpose of your marketing is to attract prospects and help them make a series of decisions that lead them to purchase your products or services. The sequence of information you prov...

Marketing  marketing prospects design most
Turbo Charge Your Sales Calls

Turbo Charge Your Sales Calls by: Derrick Pizur Do you want to be a sales champion? There are a few small secrets that will help you achieve these goals. Commit to your goals. Write down your sales goals for this week, this month, this quarter a...

Marketing  marketing time sales objection
Joint Venture Your Way to Extraordinary Sales!

t Venture Your Way to Extraordinary Sales! by: Kimberly Stevens You know what makes me really happy? Drinking a Starbucks latte while doing my grocery shopping at Safeway. Getting my Godiva fix at Barnes & Noble. Cheap thrills, I know! Ever won...

Marketing  marketing clients ideal them
The Power of Word of Mouth

Power of Word of Mouth  by: Janice D. Byer, MVA Most of us remember the commercial that said, “I told two friends, and they told two friends, and so on, and so on, and…”, well you get the picture. This commercial, which represented Breck H...

Marketing  marketing mouth word service about
Your Book Marketing Plan - Winning Strategies and Tips

Your Book Marketing Plan - Winning Strategies and Tips by: Ink Tree Ltd. Many authors hit a roadblock when it comes to putting together and implementing a book marketing plan. You know you need to have one, you have a vague idea of what it needs...

Writing  writing book plan component marketing books
Marketing vs Selling - Why There's A Difference

Marketing is something that we do to let people know what products we have to offer. Selling is something that we do to show people that the products we have to offer are of value to them.In the high tech world of today, much of what we consider mark...

Marketing  marketing product selling
Start Blogging Now 10 Reasons Why You Really Need a Blog for Your Business

1. It is perfect for creating a web presence for independent professionals who have something to say and who need people to get to know them and what they can do for them. 2. Having your own business blog gives you credibility and a forum where you c...

Marketing  marketing blog business people readers about