7,171 articles on "marketing"

Everything You Want to Know About 4 Color Printing

Everything You Want to Know About 4 Color Printing by: Mart Gil Abareta No doubt, the 4 color printing revolution has definitely made color printing jobs so much easier and more affordable. They have also made so many print jobs stand out among ...

Marketing  marketing printing color jobs quality business
Tips on Using Constant Contact to Create Your Company Newsletter

If you run your own business like I do, you don’t have much time to spend fudging around with new programs. Here are some tricks I picked up while using Constant Contact's email marketing software to create my company newsletter.First things f...

Marketing  marketing newsletter article time
Three Brand Identity Myths That Will Bring Your Business Down

Three Brand Identity Myths That Will Bring Your Business Down by: Erin Ferree Three Brand Identity Myths That Will Bring Your Business Down To begin, let’s define “Brand Identity,” which is the combination of consistent visual elements tha...

Marketing  marketing business brand identity logo professional
What is Pay-Per-Click?

What is Pay-Per-Click? by: F. Terrence Markle Pay-per-click (PPC) advertising is when an advertiser pays for each qualified click that sends a search engine user (i.e., visitor) to the advertiser’s web page. PPC requires the advertiser to bid ...

Marketing  marketing search engine results keyword advertising
How to Set (and Get) the Right Prices

How to Set (and Get) the Right Prices by: Jay LipeWhich product feature of yours is every buyer keen to know about? Which sales tool closes prospects instantly? Your price. Yet, despite the far-reaching consequences of a company’s pricing, I...

Marketing  marketing price prices pricing product
Free Marketing Tips

Free Marketing Tips by: Mark JamesDumb Excuse #1"I'm not sure I want to invest any money in my internet business right now."Yes, it's sad to say but I hear this one from time to time. Let me be very frank with you. If you've alrea...

Marketing  marketing excuse work people donapost
Building Web Pages That Move People To Buy

Building Web Pages That Move People To Buy by: Charlie Cook The purpose of your marketing is to attract prospects and help them make a series of decisions that lead them to purchase your products or services. The sequence of information you prov...

Marketing  marketing prospects design most
Where Can I Get Clients From?

Where Can I Get Clients From? by: Sue and Chuck DeFiore The following tips have come from a wide variety of sources; some from other successful businesses we know, some from our Home-Based and Small Business Support Group meetings and some we&ap...

Marketing  marketing market target clients
Is Your Marketing Message Holding You Back?

Is Your Marketing Message Holding You Back? by: Charlie Cook Your marketing message is like a key. If you've got the right one, it will help you unlock doors to new business and start the process of converting them to clients. If you'v...

Marketing  marketing message business people prospects
Successfully Selling Your Professional Services

Successfully Selling Your Professional Services by: Dr. Rachna D. Jain As a professional service provider you face special challenges promoting yourself to potential clients. You may have certain restrictions on how you market or advertise. You ...

Marketing  marketing clients potential like