6,217 articles related to "marketing"

The Click Fraud Problem

Click fraud has become a major problem for online marketers. If you participate on Google adwords campaigns or Overture, you must already pay a lot for your campaigns. What is click fraud?Click fraud is the deliberate clicks to PPC search engine ads ...

Marketing  marketing fraud clicks services
Press Releases vs. Advertising Or How To Get Free Publicity for Your Business

Free publicity about your business is more valuable thepaid advertising.How do you get free publicity? Use press releases."First Things First"(a) Make your press releases news NOT advertising. A sample news item could be your business sponsoring a co...

Marketing  marketing press release releases news publicity free
How to Get PR

How to Get PR by: Allison Bliss There is a process for successfully getting publicity about your business or organization. Publicity is no great mystery, just a thorough and strategic sales job. You are selling content to a publication or websit...

Marketing  marketing publication publicity press editor media
Ask Mr. D on Banner Exchange

Dear Mr. D,I recently joined a banner exchange. This ismy first venture into banner advertising andI was shocked to see my banner getting ameasly.3% click-through rate.Is this a normal ratio or do I just have alousy banner?Signed,Clickless In Seattle...

Marketing  marketing banner advertising words
Uncover Your Hidden Markets

Uncover Your Hidden Markets by: Bob Leduc Want a simple, low-cost way to boost your sales? Just uncover the narrowly defined sub-markets hidden in your main market. Then create special versions of your advertising to focus on the specific needs ...

Marketing  marketing customers market specialist needs
Using Your Web Site to Grow Your Business

Using Your Web Site to Grow Your Business by: Charlie Cook A snowplow operator in a New Jersey suburb was hailed by a woman asking him to plow her driveway so she could get out. Wading through less than a foot of fluffy snow to her SUV, he asked...

Marketing  marketing prospects products
“The 9 WORST Internet Marketing Mistakes

“The 9 WORST Internet Marketing Mistakes by: Talbert Williams Have you ever wondered how can you possibly figure out how to market your Internet business when you’re bombarded with so much conflicting information? Lots of “how to” advice...

Marketing  marketing mistake business internet make
Bridging the Chasm from Lead to Loyal Customer

Bridging the Chasm from Lead to Loyal Customer by: Julie Chance Bridging the Chasm from Lead to Loyal Customer: A Step by Step Guide for Developing Awareness, Building Credibility and Acquiring Customers Have you ever watched a documentary about...

Marketing  marketing potential customers chasm product service
Personalizing Your Emails? An Amazing Technique That Doubles Your Click Throughs And Profits

Personalizing Your Emails? An Amazing Technique That Doubles Your Click Throughs And Profits by: Radhika Venkata Are you publishing an ezine or offering an email course? Are you talking with your subscriber through your ezine or email course? If...

Marketing  marketing name email emails subscriber some
Networking, -inetworking, What Is The First Rule

Networking on the Internet is the same as networking inperson, or is it? Let's take a conversational tour togetheron this topic.At an in-person networking event you wouldn't just attendnot to network. Or would you? Normally everyone is ther...

Marketing  marketing networking person