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Would you be interested in getting 10 times better results from your current e-mail marketing campaigns?While the above is a hypothetical figure, it sure got your attention didn’t it…Though most successful marketers use e-mail marketing as an inc...
Marketing marketing mail attention formulaWho are the "Last of the Dinosaurs"?In the early 70's the United States went through a manufacturing "boom". The Vietnam War was coming to an end, the economy was growing stronger, and technology was on its way to being one of the biggest indust...
Marketing marketing company through©It’s Better to Ask than Assume.(The Power of Market Research.)No doubt about it. Smart marketing takes finesse. Nowhere is that truism more apt than in message definition. If you want to craft a compelling message, you need to understand you...
Marketing marketing message research youaposll meaningful prospective market audienceWhen I first started setting up shop online I tried to do whateveryone else was doing. I thought this would make my site,and my online activities, more "net-acceptable". But as themonths went by, and I still had very little action, I decided toabando...
Marketing marketing started iaposm things bannersI was seeing my younger brother (we're quite a few years apart), as I'm prone to do. He's a great kid. When he smiles, you've gotta smile along with him. It's just impossible not to.But this is about one time he got on my ne...
Marketing marketing iaposm message repetition willOne of the questions that comes up most often in my business is this; “Where do you find high quality fresh, responsive prospects?” And then I hear the next series of questions; Do you buy them? Do you rent them? Who do you buy or rent them from?...
Marketing marketing list prospects lists willIf you are in the business of making sales (as mostonline marketers are, in one form or another) then youknow that it is a basic tenet that you must appeal toone of people's basic NEEDS if they are going topurchase your product or service.So wha...
Marketing marketing product basic"What am I doing wrong?" That's a question business owners often ask themselves when business is slow. Often, the answer is... "You're not doing anything wrong. You just need to do some things better and you need to start doing a few thing...
Marketing marketing offer business customers prospectsIt's the time of the year when I take a break to reflect uponthe year that's been - and wonder about the year ahead. In2001, ezine publishing took a quantum leap, evolving frombeing predominantly an amateur's hobby into the mostpowerfu...
Marketing marketing ezine ezines content advertisingEmail is, without question, the most popular and powerfulmarketing tool available to entrepreneurs today. Website aregreat, but without an effective email, your marketing effortswill be anemic.So how do you take advantage of email marketing? The best...
Marketing marketing ezine email subscribers