6,217 articles related to "marketing"

Unique Selling Proposition - Your Competitive Advantage!

Unique Selling Proposition - Your Competitive Advantage! by: Larry Lim To capture a larger market share and be viable, sustainable and profitable, you absolutely need to differentiate or distinguish your business, products and/or services from y...

Marketing  marketing business unique market service
Ten Secrets for Getting FREE Advertising

The opportunities for getting free advertising for yourproduct or services are only limited by your imagination andenergy. There are so many proven ways to promote withoutcost it’s truly mind-boggling! Here are ten proven methods.1. Write an articl...

Marketing  marketing advertising write space
You Bored Me at Hello! - Three Strategies for Networking Your Brand

You Bored Me at Hello! - Three Strategies for Networking Your Brand by: Kevin Kearns "You had me at hello," those famous words from the movie Jerry McGuire let Tom Cruise know that Rene Zellweger's character was hooked from that point and t...

Marketing  marketing networking business people when
How to Create a Media Frenzy for Your Book

How to Create a Media Frenzy for Your Book by: Dr. Jamie Fettig Learn to use the media to create free exposure for yourself and to sell your books. And most importantly, how to be a great guest once you get on the air. Prepare talking points bef...

Marketing  marketing book press media radio about
How to Write Your News Release

How to Write Your News Release by: George Torok Follow this step-by-step process to write and expose your news. Format Call it a 'News Release', 'News Bulletin' or 'Announcement'. 'Press Release' sounds l...

Marketing  marketing read news release
The Man With The "Grasshopper Mind"

The Man With The "Grasshopper Mind" by: Dean Phillips The title of this article also happens to be one of the "20 Greatest Headlines Ever Written." Did you know, just changing the headline has been known to dramatically improve the effectiveness...

Marketing  marketing headline headlines make
Think Like a Publicist To Achieve Like a Star

Have you picked out your Oscar's night outfit? I have. You should. Have you thought about what you will say when you accept your award? I have. You should. At least in your mind, that wonderful playground for imagination - the very place we are ...

Marketing  marketing publicity media story itaposs
11 Creative Ways You Can Use Autoresponders

11 Creative Ways You Can Use Autoresponders by: Shery Ma Belle Arrieta-Russ1. Pick 4 or more articles you've written that have a common theme and put them in an autoresponder series. Announce it on your site as an e-mail course on the go.2....

Marketing  marketing autoresponder links page
9 Tips for Great Design of Your Marketing Materials

9 Tips for Great Design of Your Marketing Materials by: Neroli Lacey1) Don’t just hire a good designer. Hire someone who has had plenty of experience designing business collateral. Your designer needs to ask you the right questions about the p...

Marketing  marketing designer design lacey project neroli
Understanding The Corporate Buyer

Understanding The Corporate Buyer by: C.J. Hayden Selling your services to corporations is an attractive proposition. The contracts are larger than with small businesses and individuals, and often longer-term. There's the possibility of rep...

Marketing  marketing budget people them