338 articles on "audience"

The 7 Deadly Sins of Powerpoint

It’s not surprising Powerpoint© slideshows have become the norm for visuals in most business presentations. They are quick to produce, easy to update and effective to inject visual interest into the presentation. However, they can also spell d...

Marketing  marketing presentation audience visual slides reading make
Four Different Ways People Process Your Information

Four Different Ways People Process Your Information by: Sandra SchriftThere are four different ways that audience members assimilate information. They are: visual, auditory, auditory digital, and kinesthetic. While all members of the audience wi...

Business And Finance  business finance audience people auditory
Professional Copywriters Indisputably Valuable

Whether you're advertising a product or service, producing a newsletter, putting together a brochure, or relaying company news to employees, chances are there's going to be writing involved. Within that writing, you have to convey a message...

Online Business  online business audience companyaposs professional message copywriters write
What is an Artist's Statement & How Often Should It Be Updated?

What is an Artist's Statement & How Often Should It Be Updated? by: Yasmeen Abdur-Rahman An artist's statement is a statement of ideas and thoughts that describe your philosophy, vision, and passion towards your artistic creations. Po...

Business And Finance  business finance statement artistaposs audience thoughts feel
Brand Kids

Branding is all about creating icons. And icons are all about public familiarity. When an image becomes legible, part of the community's and the individual's visual literacy, it can communicate complex values in a radically abbreviated fash...

Marketing  marketing icons younger commercial audience
Marketing to the Affluent - with Wine

With its association to an affluent, sophisticated lifestyle, wine can make a good accompaniment when marketing to an affluent audience. However, I am not talking here about ordering expensive wine at a client dinner. Wine can be used more creatively...

Marketing  marketing wine audience affluent buyside holmes magazine
A Simple Formula for Success

A Simple Formula for Success by: Robert A. Kelly Leaders in the business world need public relations big time, and they show it every day. How? By staying in touch with their most important external audiences and by carefully monitoring their p...

Business And Finance  business finance audience opinion target tactics there
Why Do Magicians Wear Tuxes?

Why Do Magicians Wear Tuxes? by: J.L. Siefers This wonderful question has rarely bothered magicians for decades. It should. Some possible answers might include: He is getting married today. He just got off work as a waiter. He is going to ...

Recreation And Sports  recreation sports magic magicians performing personality audience want
Use Comparisons To Make Your Point It Works Like a Charm!

One of the first lessons I ever learned about advertising wasthat you have to get your point across quickly, before youraudience loses interest. There's a big problem with this, though:many sales messages are too complex to get across in just a ...

Marketing  marketing product comparison audience using
How To Make Your Best Ever Presentation

To Make Your Best Ever Presentation by: Graham Jones The most important tip...EVER! Make sure that you always think of your audience - when preparing your talk, writing it and presenting it. Put yourself in the audience's position at all t...

Marketing  marketing audience slides handouts presentation