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12 Ways to be a Confident Public Speaker by: Sandra SchriftSpeak from your heart. If you believe in what you say, than others need to hear it. All confident speakers fall in the P2 (passion plus persistence). Be sure your speech contains your mo...
Business And Finance business finance audience mistakes confident hearking of Success by: Philip E. Humbert, Ph.D.In the quest to attract customers and make more sales, the temptation is to focus on the Internet. It's easy to forget there are other tools that are less tedious, easier to use, and even more eff...
Online Business online business marketing people opportunities audience itapossIt is not uncommon to see copywriting related assignments flooding online market these days. There are no prizes for guessing the reasons behind it. In this age of fast moving life, knowledge and technology sells like hot cakes. In a way, copywriting...
Writing writing copywriting audience behindDoes Your Event Need To Be Live? by: Adi Gaskell There are many choices to make when it comes to Webcasting: live vs. on-demand, audio vs. video, and more. So here are some of the questions you’ll need to ask yourself before deciding which way...
Computers And Internet computers internet video live webcast audio audience needNo doubt about it. Smart marketing takes finesse. Nowhere is that truism more apt than in message definition. If you want to craft a compelling message, you need to understand your prospective buyer’s motivation. I had a boss once whose favorite sa...
Marketing marketing message youaposll research audience prospective knowA weblog, or "blog" started out as a personal journal on the Web. They have evolved far beyond that initial concept. Now, weblogs cover as many different topics as there are people writing them. Some blogs are highly influential and have readership w...
Business And Finance business finance blog audience blogs readers willCould This Be The Best Way ToMeasure Public Relations Results?by Robert A. KellyCould be. In fact, I believe it is. How can you measure theresults of an activity more accurately than when you clearlyachieve the goal you set at the beginning of that a...
Business And Finance business finance public relations opinion audiences goal targetRecently I had occasion to review several dozen Web sites in oneindustry camera stores. I found this eye-opening, as an unfortunatepattern emerged that I believe holds true not only on the Internet but also inpaper-based marketing materials, and app...
Marketing marketing camera audience geeksWhat do Klingons, giant rubber bands, and monster trucks all have in common? They hold the fascination of every male on the planet - and they make frequent appearances on Spike TV. Spike TV, which totes itself as a network for men, is the perfect exa...
Marketing marketing spike customers audience willManagers Who Spend PR $$ Wisely by: Robert A. Kelly If you are a department, division or subsidiary manager, your budget is a precious possession whether you work for a business, a non-profit or an association. So why stand by while your public ...
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