338 articles on "audience"

It’s Better to Ask than Assume.The Power of Market Research.

No doubt about it. Smart marketing takes finesse. Nowhere is that truism more apt than in message definition. If you want to craft a compelling message, you need to understand your prospective buyer’s motivation. I had a boss once whose favorite sa...

Marketing  marketing message youaposll research audience prospective know
All you wanted to know about copywriting

It is not uncommon to see copywriting related assignments flooding online market these days. There are no prizes for guessing the reasons behind it. In this age of fast moving life, knowledge and technology sells like hot cakes. In a way, copywriting...

Writing  writing copywriting audience behind
Does Your Event Need To Be Live?

Does Your Event Need To Be Live? by: Adi Gaskell There are many choices to make when it comes to Webcasting: live vs. on-demand, audio vs. video, and more. So here are some of the questions you’ll need to ask yourself before deciding which way...

Computers And Internet  computers internet video live webcast audio audience need
How Real PR Works

How Real PR Works by: Robert A. Kelly For some, public relations works well when their news release or special event winds up in the newspaper or on the radio. For others, public relations works best when it does something positive about the be...

Business And Finance  business finance perception audience public relations target
Speaking of Success

king of Success by: Philip E. Humbert, Ph.D.In the quest to attract customers and make more sales, the temptation is to focus on the Internet. It's easy to forget there are other tools that are less tedious, easier to use, and even more eff...

Online Business  online business marketing people opportunities audience itaposs
Small Business To Blog or Not To Blog

A weblog, or "blog" started out as a personal journal on the Web. They have evolved far beyond that initial concept. Now, weblogs cover as many different topics as there are people writing them. Some blogs are highly influential and have readership w...

Business And Finance  business finance blog audience blogs readers will
10 Tips For Better Public Speaking

10 Tips For Better Public Speaking by: Shari Peace Is there a great speaker hiding with you? “Not hardly,” you may be thinking. Think again. The fear of speaking in public is well-documented, often discussed, and probably overrated. The grea...

Self Improvement And Motivation  self improvement motivation audience nervous practice
PR Where it Matters Most

PR Where it Matters Most by: Robert A. Kelly What’s more crucial to the success of a business, non-profit or association than its most important outside audiences and stakeholders? Nothing. Those stakeholder behaviors directly impact virtual...

Business And Finance  business finance perception behaviors audience
Coin Magic Tricks - An Affordable Entertainment Option

Love magic but don't quite know which magic sets would best display your skill levels for a fun entertainment option that doesn't break the bank? Then coin magic tricks are perfect for you! Read more about the various kinds of coin magic ...

Hobbies  hobbies magic coin tricks audience
Why Good PR Warrants Your Attention

Why Good PR Warrants Your Attention by: Robert A. Kelly Because good public relations can alter individual perception and lead to changed behaviors among key outside audiences. And that can help business, non-profit and association managers achi...

Business And Finance  business finance perception people audience behaviors monitoring