169 articles on "headline"

How to Grab Attention with your Headlines

How to Grab Attention with your Headlines by: Charlie Cook You've got just a few seconds to grab your prospects' attention, spark their interest and motivate them to keep reading whether they're looking at your web site, your lett...

Marketing  marketing name headlines headline services
The Man With The "Grasshopper Mind"

The Man With The "Grasshopper Mind" by: Dean Phillips The title of this article also happens to be one of the "20 Greatest Headlines Ever Written." Did you know, just changing the headline has been known to dramatically improve the effectiveness...

Marketing  marketing headline headlines make
Press Release, An Alternative For Paid Advertisement. Step 1

s Release, An Alternative For Paid Advertisement. Step 1 by: Emma okafor What's a press release? This is generally a one page story about your business, your product/service or an event happening related to your business that is about to, o...

Marketing  marketing story release headline press about
A Simple 7-Step Formula For Testing Your Headlines

Do you want to know a secret ? Successful entrepreneurs are notso successful because they know everything better than you. Theyare successful because they TEST every advertising campaign firstbefore they are spending "big" money on effective forms of...

Marketing  marketing ezine headlines successful
What you absolutely must know about writing headlines

It is very important that your headline causes the buyer to make an immediate judgment decision on whether or not to buy your product. If, after reading your headline, it is not possible for a person to say “I want this” or “I don’t want this...

Writing  writing headline product decision buyer
STOP! Reading the Headlines and Live Your Own Life First

STOP! Reading the Headlines and Live Your Own Life First by: Joanne Victoria Imagine! 40 is old. The California State Supreme Court has said that when are you are 40, employers can discriminate against employees using this age as the excuse. I ...

Women  women business time headlines
Ego-less Selling The Greatest Advertising Secret Ever Revealed!

Recently I sat on a plane from Phoenix to Austin. I decided tokill some of the two hour flight by flipping through the onlinemagazines and catalog. You've seen them. They are always stuffedin the pocket right before your knees. But what you may ...

Marketing  marketing headline read full
Be Your Own Good News Author

Author: Lee WiseCopyright date: 2003Word count: 735 w/bioCharacters/line: 60BE YOUR OWN GOOD NEWS AUTHORCreating Good News Headlines In An Often Not-So-Good World© Lee Wise 2003 All rights reserved"READ ALL ABOUT IT!"In the world of literature h...

Self Improvement And Motivation  self improvement motivation headline headlines attention news
How To Test Your Headlines Without Spending A Fortune In Advertising Fees

So, you've spent all this time on creating your product and you've read all the advice from every marketing expert on the internet. You've discovered one common ground among them all. And they all do agree on this one thing.Testing th...

Writing  writing headlines group marketing
How to make your web copy better.

One of the biggest mistakes you can make when creating a web site is to take large chunks of copy from your existing marketing materials (ads, brochures, sales letters etc.) and cut and paste them onto your web pages.What you have to understand is th...

Writing  writing people keywords reader read headlines