7,171 articles on "marketing"

The Last of the Dinosaurs

Who are the "Last of the Dinosaurs"?In the early 70's the United States went through a manufacturing "boom". The Vietnam War was coming to an end, the economy was growing stronger, and technology was on its way to being one of the biggest indust...

Marketing  marketing company through
Reach Web Site Goals by Understanding the Customer Decision Making Process Part 1 of 2

An important question to answer when creating or revising aWeb site is "What are the goals of this site?" because theanswer will drive your site design and marketing decisions.A good way to choose the correct goals is to think in termsof the customer...

Marketing  marketing decision process right sales making email
BE YOUR OWN INTERNET SUPERSTAR

When I first started setting up shop online I tried to do whateveryone else was doing. I thought this would make my site,and my online activities, more "net-acceptable". But as themonths went by, and I still had very little action, I decided toabando...

Marketing  marketing started iaposm things banners
SuperScript not SanScript

There are many excellent resources available which provide templates for scripts, and below I include one which has been very successful in my businesses. The trend right now appears to be very lengthy, wordy script that include EVERY psychological m...

Marketing  marketing sidewalk time donapost
Failure Is Temporary

by Raymond Johnston Jr. Would you like me to give you a formula for...success? It's quite simple, really. Double your rate of failure... You're thinking of failure as the enemy of success. But it isn't at all...You can be discouraged b...

Marketing  marketing failure learn internet true
Creating Your First HTML Ezine

The BasicsThere are two different forms of HTML ezines. HTML HyperText Mark-up Language - basically it's the language ofthe World Wide Web. It's there, even if you don't know it'sthere. The end result of this "code" is a web page ...

Marketing  marketing email ezine ezines
Overcome Objections and Close the Sale

Unfortunately, the first two orders many new salespeople receive are “get out and stay out!” It is human nature for your prospect to procrastinate when asked to make a decision involving money. Studies indicate that a prospect will say no on aver...

Marketing  marketing objection prospect when
Viral Marketing and You!

A virus spreads and infects people through human interaction. This is exactly what viral marketing, a popular and powerfultype of web promotion, does: It is an online technique that encourages people to spread to others the message about your e-busin...

Marketing  marketing viral people product tools
Creating A Brochure

Creating A Brochure by: Vann Baker Why does your business need a brochure? A cover letter to a potential client can present only a small fraction of information about your business. Potential clients are often swamped with business mail and a le...

Marketing  marketing brochure business brochures
Manufacturing Media Consortium Founder TR Cutler, Inc. adds Strategic Alliance Partner Focus Marketing

Ranked as the nation’s leading manufacturing journalist and an editor, TR Cutler (www.trcutlerinc.com) has added another strategic partnership with Focus Marketing (www.focus-market.com). According to Cutler, “This strategic alliance makes sense ...

Business And Finance  business finance cutler manufacturing media marketing manufacturers coverage